Social Media Manager

Lucanet
Germany
Full timeFunction: Communications, PR & CommunitySkills: ["Ownership","Data-driven","Proactive problem-solving","Quality focus","English communication"]

Own Lucanet’s organic social strategy and narrative across LinkedIn, Meta, YouTube, Reddit, and industry forums. Develop and run an organic content calendar combining brand storytelling, thought leadership, and campaign-driven posts. Write platform-native copy, oversee short-form video and carousel production, and ghostwrite executive insights. Monitor and respond to social interactions daily, partner with campaign teams, and track KPIs to continuously optimize content performance.

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Lucanet
Lucanet
1 day ago

Social Media Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 9 hours agoStatus: Live

Job Summary

Own Lucanet’s organic social strategy and narrative across LinkedIn, Meta, YouTube, Reddit, and industry forums. Develop and run an organic content calendar combining brand storytelling, thought leadership, and campaign-driven posts. Write platform-native copy, oversee short-form video and carousel production, and ghostwrite executive insights. Monitor and respond to social interactions daily, partner with campaign teams, and track KPIs to continuously optimize content performance.
Location: Germany
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Mid level

Key Responsibilities

  • •Develop and own organic social strategy across LinkedIn, Meta, YouTube, Reddit, and industry forums, staying ahead of platform trends.
  • •Build and maintain the organic content calendar balancing brand narrative, thought leadership, and campaign-driven content.
  • •Write platform-native copy, oversee short-form video and carousel production, and ghostwrite executive thought leadership posts.
  • •Monitor social channels daily for mentions, comments, and DMs and respond with speed and professionalism.
  • •Partner with campaign teams to weave launches into the organic narrative and track organic KPIs to inform content strategy.
Travel: High travel

Pay and Benefits

Perks:Learning BudgetPaid Leave

Key Requirements

  • •Hands-on experience owning organic social strategy and execution for a B2B SaaS brand.
  • •Proven track record growing engagement and reach on LinkedIn without paid amplification.
  • •Strong B2B copywriting skills with an instinct for platform-native storytelling.
  • •Experience managing community engagement with fast, responsive interaction.
  • •A data-driven mindset for analyzing organic KPIs and optimizing based on results.
Experience:B2B SaaS
Skills:OwnershipData-drivenProactive problem-solvingQuality focusEnglish communication
Languages:English
Tech Stack:LinkedInMetaYouTubeRedditJasperSendibleHootsuite

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Lucanet
Develops financial performance management software for consolidation, planning, reporting, and analytics. Lucanet provides solutions for finance teams in mid-market and enterprise organizations to streamline closing processes and improve financial transparency.
Industry: Enterprise Software
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Funding: Bootstrapped
Headquarters: Berlin, Germany
Founded: 1999
WebsiteLinkedIn