Dyson

1 month ago

E-commerce Digital Experience Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Lead CRM and owner engagement strategy for Dyson Japan to drive customer lifetime value, retention, and brand loyalty. Connect owned channels (CRM, app, LINE, and e-commerce) to deliver personalized, premium owner journeys; define segmentation, lifecycle paths, and KPI tracking; collaborate with E‑Commerce, Digital Marketing, Retail, and Customer Service to ensure a seamless, brand-consistent experience.

Location: Tokyo

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Key Responsibilities

•Define and execute CRM strategies aligned with Dyson Japan’s e-commerce and omnichannel growth objectives
•Design and elevate the end-to-end owner experience across digital and offline touchpoints
•Lead personalized communication strategies across channels (Email, LINE, App, SMS, and Direct Mail where relevant)
•Own campaign planning, execution, and optimization across CRM channels and leverage marketing automation tools
•Develop reporting frameworks and dashboards to track CRM performance and partner with Data/IT teams to enhance capabilities

Key Requirements

•4–6+ years of experience in CRM, lifecycle marketing, or customer experience
•Strong experience working with e-commerce and direct-to-consumer (DTC) business models
•Proven ability to design and execute data-driven CRM strategies
•Hands-on experience with marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, Braze, etc.)
•Strong analytical capability and experience working with customer data

Experience:E-commerceDTCCrmCustomer experience

Skills:CommunicationStakeholder managementOwnershipAttention to detailData-driven thinking

Languages:JapaneseEnglish

Tech Stack:Salesforce Marketing CloudAdobe CampaignBrazeSQLBI tools

Company Brief

Dyson

Designs and manufactures innovative home appliances including vacuum cleaners, air purifiers, hand dryers, hair care products, and heaters using advanced engineering and proprietary technologies focused on performance and design.

Industry: Home Appliances

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Funding: Bootstrapped

Headquarters: Malmesbury, United Kingdom

Founded: 1991

Website LinkedIn

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Dyson

1 month ago

E-commerce Digital Experience Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Location: Tokyo

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Key Responsibilities

•Define and execute CRM strategies aligned with Dyson Japan’s e-commerce and omnichannel growth objectives
•Design and elevate the end-to-end owner experience across digital and offline touchpoints
•Lead personalized communication strategies across channels (Email, LINE, App, SMS, and Direct Mail where relevant)
•Own campaign planning, execution, and optimization across CRM channels and leverage marketing automation tools
•Develop reporting frameworks and dashboards to track CRM performance and partner with Data/IT teams to enhance capabilities

Key Requirements

•4–6+ years of experience in CRM, lifecycle marketing, or customer experience
•Strong experience working with e-commerce and direct-to-consumer (DTC) business models
•Proven ability to design and execute data-driven CRM strategies
•Hands-on experience with marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, Braze, etc.)
•Strong analytical capability and experience working with customer data

Experience:E-commerceDTCCrmCustomer experience

Skills:CommunicationStakeholder managementOwnershipAttention to detailData-driven thinking

Languages:JapaneseEnglish

Tech Stack:Salesforce Marketing CloudAdobe CampaignBrazeSQLBI tools

Company Brief

Dyson

Industry: Home Appliances

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Funding: Bootstrapped

Headquarters: Malmesbury, United Kingdom

Founded: 1991

Website LinkedIn