Senior Customer & Content Marketing Manager

Vetcove
United States
Workplace: RemoteFull timeUSD 100,000 - 140,000 annuallyFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Writing","Editing","Project management","Relationship building","Editorial judgment"]

Own customer-focused content and marketing programs that keep veterinary clinics informed, engaged, and connected. Plan and write feature and product update communications, develop case studies and clinic engagement initiatives, and create pet-parent educational video and resource libraries. Partner with Product, Customer Success, Growth, and external partners to launch content and embed educational resources into Vetcove’s platforms while building scalable content workflows and measuring performance to improve results.

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FursaFursa
Vetcove
Vetcove
4 days ago

Senior Customer & Content Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 19 hours agoStatus: Live

Job Summary

Own customer-focused content and marketing programs that keep veterinary clinics informed, engaged, and connected. Plan and write feature and product update communications, develop case studies and clinic engagement initiatives, and create pet-parent educational video and resource libraries. Partner with Product, Customer Success, Growth, and external partners to launch content and embed educational resources into Vetcove’s platforms while building scalable content workflows and measuring performance to improve results.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Plan and write clinic communications about new features, offerings, and product updates while maintaining a consistent content calendar and voice.
  • •Build a case study program by identifying customer stories, interviewing clinics, capturing results, and producing case studies for multiple channels.
  • •Develop and manage clinic engagement programs that recognize and reward the community, including budgeting, vendor relationships, logistics, and execution.
  • •Create pet parent educational content, including scripting and coordinating production with veterinary subject matter experts to ensure accuracy.
  • •Partner with Product and external partners to bring educational resources into Vetcove products and manage scalable content processes and measurement of results.

Pay and Benefits

Salary: USD 100,000 - 140,000 annually
Perks:Health InsuranceDentalVision401kReferral ProgramHome OfficePaid LeaveEquityCompany Retreats

Key Requirements

  • •5+ years of experience in customer marketing, content marketing, or community marketing, ideally at a B2B software or healthcare company.
  • •Excellent writing and editing skills, with the ability to make complex topics clear for veterinary teams, pet parents, and partners.
  • •Experience taking content or marketing programs from concept through launch with direct execution responsibility.
  • •Strong project management skills to manage multiple workstreams, deadlines, vendors, and review processes.
  • •Experience producing video content or coordinating production, including scripting and working with subject matter experts.
Experience:5+ yearsB2B softwareHealthcareVideo productionCommunity marketingCustomer marketing
Skills:WritingEditingProject managementRelationship buildingEditorial judgment

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Vetcove
Operates an online marketplace and procurement platform for veterinary clinics, aggregating products and suppliers to simplify ordering, compare pricing, and streamline supply management for animal health practices.
Industry: Procurement Platforms
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Headquarters: Boston, United States
Founded: 2015
WebsiteLinkedIn