Senior Marketer, Pro-Buyer and Insurance Marketing

Own integrated marketing plans for Professional Buyer and Insurance audiences, aligning campaigns to business objectives. Lead day-to-day execution across email, digital, events, paid/earned media, and sales enablement, coordinating with content, design, social, advertising, and media relations teams. Partner with sales to strengthen messaging and distribution, use performance metrics to optimize campaigns, and manage proprietary programs, conferences, and sponsorships while maintaining compliance.