Carlsberg Group

2 months ago

Brand Manager - Lipton (FTC) (Hemel Hempstead, GB)

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Last checked: 10 hours agoStatus: Live

Job Summary

Brand Manager for Lipton in a hybrid Hemel Hempstead setting. Lead Lipton growth strategy, own end-to-end brand vision and P&L, and build cross-functional plans with strong consumer insights to accelerate growth for Lipton within Carlsberg Britvic’s Hydration marketing team.

Location: United Kingdom

Workplace: Hybrid

Employment Type: Full time · Permanent

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Partner on the Lipton growth strategy, developing and executing annual operating, marketing, and commercial plans.
•Be the brand advocate in commercial conversations – supporting pitches, building customer buy-in, and unlocking new wins.
•Turn consumer and performance insights into clear, action-driven strategies that fuel growth.
•Own and deliver the Lipton brand vision end-to-end, including full P&L accountability and key brand metrics.
•Shape and execute brand and category strategies that motivate action and create lasting momentum.

Pay and Benefits

Perks:Private MedicalLife AssuranceGenerous HolidayBrand DiscountsPensionGp ServicesAnnual Bonus

Key Requirements

•Extensive brand leadership experience in FMCG or branded environments and a track record of delivering growth and profitability.
•Experience shaping and executing brand-led growth strategies and managing P&L to drive ROI.
•Strong cross-functional collaboration skills and ability to influence at all levels to unlock performance.
•Ability to translate consumer and shopper insights into actionable brand strategy and plans.
•Commercial mindset with ability to own annual operating plans and ensure timely, high-quality execution.

Experience:FmcgBranded consumer goods

Skills:LeadershipCommunicationCollaborationStrategic thinkingProblem-solving

Languages:English

Company Brief

Carlsberg Group

Global brewer producing and marketing beer and other beverages under brands such as Carlsberg, Tuborg and Somersby. Operates brewing, distribution and marketing across Europe and Asia, focusing on brand portfolio, sustainability and market expansion.

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Copenhagen, Denmark

Founded: 1847

Website LinkedIn

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Carlsberg Group

2 months ago

Brand Manager - Lipton (FTC) (Hemel Hempstead, GB)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 10 hours agoStatus: Live

Job Summary

Location: United Kingdom

Workplace: Hybrid

Employment Type: Full time · Permanent

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Partner on the Lipton growth strategy, developing and executing annual operating, marketing, and commercial plans.
•Be the brand advocate in commercial conversations – supporting pitches, building customer buy-in, and unlocking new wins.
•Turn consumer and performance insights into clear, action-driven strategies that fuel growth.
•Own and deliver the Lipton brand vision end-to-end, including full P&L accountability and key brand metrics.
•Shape and execute brand and category strategies that motivate action and create lasting momentum.

Pay and Benefits

Perks:Private MedicalLife AssuranceGenerous HolidayBrand DiscountsPensionGp ServicesAnnual Bonus

Key Requirements

•Extensive brand leadership experience in FMCG or branded environments and a track record of delivering growth and profitability.
•Experience shaping and executing brand-led growth strategies and managing P&L to drive ROI.
•Strong cross-functional collaboration skills and ability to influence at all levels to unlock performance.
•Ability to translate consumer and shopper insights into actionable brand strategy and plans.
•Commercial mindset with ability to own annual operating plans and ensure timely, high-quality execution.

Experience:FmcgBranded consumer goods

Skills:LeadershipCommunicationCollaborationStrategic thinkingProblem-solving

Languages:English

Company Brief

Carlsberg Group

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Copenhagen, Denmark

Founded: 1847

Website LinkedIn