Product Marketing

Netic
San Francisco
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 4+ yearsSkills: ["Storytelling","Outcome orientation","Operational excellence","Cross-functional collaboration","Intellectual curiosity"]

Own Netic’s market understanding by sharpening product messaging and positioning across multiple buyer personas and essential service verticals. Translate engineering work and field learnings into clear narratives that cut through AI “noise,” run tests with the growth team, and iterate based on outcomes. Lead zero-to-one launches, ideate creative campaigns, and arm sales with deal-winning assets like pitch decks, battlecards, one-pagers, case studies, and competitive intel.

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Netic
Netic
1 month ago

Product Marketing

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Last checked: 4 hours agoStatus: Live

Job Summary

Own Netic’s market understanding by sharpening product messaging and positioning across multiple buyer personas and essential service verticals. Translate engineering work and field learnings into clear narratives that cut through AI “noise,” run tests with the growth team, and iterate based on outcomes. Lead zero-to-one launches, ideate creative campaigns, and arm sales with deal-winning assets like pitch decks, battlecards, one-pagers, case studies, and competitive intel.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop a deep understanding of enterprise essential service companies and where Netic fits in their growth trajectory.
  • •Own Netic’s core messaging and positioning across company type, vertical, and buyer persona.
  • •Run tests with the growth team to learn and iterate on messaging and positioning insights, seeing work through to the end.
  • •Ideate and launch creative marketing campaigns to help Netic cut through the noise with buyers.
  • •Arm the sales team with assets that win deals (e.g., pitch decks, battlecards, one-pagers, case studies, competitive intel, objection-handling) and support new product launches.

Key Requirements

  • •4–7+ years in product marketing (or adjacent), ideally as a generalist at a startup or high-growth company.
  • •Simplify complex technical workflows into clear, value-driven propositions through strong storytelling.
  • •Use AI to speed up work and improve project quality.
  • •Execute with operational excellence, running tight processes and ensuring shipped work delivers an exceptional experience.
  • •Have a track record of successful product launches and multi-disciplinary GTM experience beyond product marketing.
Experience:4+ years
Skills:StorytellingOutcome orientationOperational excellenceCross-functional collaborationIntellectual curiosity
Tech Stack:AI

Company Brief

Netic
Builds an AI-powered revenue engine that autonomously handles inbound/outbound customer communications, books service appointments, and generates demand for essential service industries (HVAC, plumbing, roofing, etc.).
Industry: Enterprise Software
Company Size: Micro (1 to 10 employees)
Growth: Growth Stage Startup
Valuation: USD 50M to 100M
Funding: Series A
Headquarters: San Francisco, United States
Founded: 2024
Glassdoor
Glassdoor: 1.0
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