Principal Competitive Intelligence - Search - Product Marketing

Elastic
United States
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Communication","Collaboration","Problem-solving","Presentation","Writing"]

An analytics-driven, cross-functional role focused on building a competitive intelligence program for Elastic's Search products. You’ll analyze competitors, craft enablement materials, track market shifts, develop proof points, and collaborate with product marketing, product management, and sales to shape positioning and strategy.

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FursaFursa
Elastic
Elastic
6 months ago

Principal Competitive Intelligence - Search - Product Marketing

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Last checked: 12 hours agoStatus: Live

Job Summary

An analytics-driven, cross-functional role focused on building a competitive intelligence program for Elastic's Search products. You’ll analyze competitors, craft enablement materials, track market shifts, develop proof points, and collaborate with product marketing, product management, and sales to shape positioning and strategy.
Location: United States
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Build and implement an effective competitive intelligence program for Search, including in-depth analysis of competitors' products, services, pricing, packaging, marketing strategies and financial performance.
  • •Create clear, compelling, fact-based internal and external enablement materials - battlecards, bulletins, training, comparisons for blogs/websites - that tells the story behind Elastic product and technology differentiation, creating sales and solution engineering confidence.
  • •Track, analyze, and communicate competitive developments, providing timely responses to market changes and competitor actions.
  • •Develop and deliver compelling proof points and external blogs and web pages to communicate competitive differentiation.
  • •Collaborate on the Win/Loss program, participating in W/L interviews and analyzing data to advise sales strategies and product decisions.

Pay and Benefits

Perks:Health Insurance401kPaid LeaveParental LeaveEquity

Key Requirements

  • •Understanding of the Search market, key players, technologies and trends.
  • •Proven success in roles such as sales engineering, technical marketing, or competitive analysis, within the search industry.
  • •Strong technical and analytical skills to assess competitive solutions, features and strategies and propose effective responses.
  • •Experience translating technical features into compelling business value for diverse audiences.
  • •Ability to build relationships and work optimally with teams across the company, including sales, marketing, engineering, and leadership.
Experience:Search
Skills:CommunicationCollaborationProblem-solvingPresentationWriting
Languages:English
Tech Stack:Data analysisMarket researchAI

Company Brief

Elastic
Builds the Elastic Stack (Elasticsearch, Kibana, Beats, Logstash) and provides search, observability, and security solutions that enable organizations to search, analyze, and protect data in real time across applications, infrastructure, and enterprises.
Industry: Data Infrastructure
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Amsterdam, Netherlands
Founded: 2012
WebsiteLinkedIn