Social Marketing Manager, Developers

OpenAI
San Francisco
Workplace: HybridFull timeUSD 221,000 - 245,000 annuallyFunction: Marketing & GrowthExperience: 8+ yearsSkills: ["Cross-functional collaboration","Communication","Analytical thinking","Judgment","Stakeholder management"]

Own strategy and execution for creator programs that help technical and professional audiences understand and meaningfully use OpenAI’s products. Partner across Social, Product, Developer Experience, Communications, Growth, and go-to-market to translate launches, API updates, and workflows into high-signal social content. Build and manage trusted creator relationships, develop launch and sustained-content plans, define success metrics, and continuously improve programs based on performance and feedback.

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FursaFursa
OpenAI
OpenAI
4 days ago

Social Marketing Manager, Developers

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Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Own strategy and execution for creator programs that help technical and professional audiences understand and meaningfully use OpenAI’s products. Partner across Social, Product, Developer Experience, Communications, Growth, and go-to-market to translate launches, API updates, and workflows into high-signal social content. Build and manage trusted creator relationships, develop launch and sustained-content plans, define success metrics, and continuously improve programs based on performance and feedback.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Develop and execute creator strategies that help technical and professional audiences understand and engage with OpenAI’s products.
  • •Translate launches, API updates, and technical workflows into high-signal social content (posts, threads, short videos, and creator-ready assets).
  • •Manage launch and sustained-content plans across owned developer channels and creator programs.
  • •Build and manage relationships with trusted creators, experts, educators, and community voices.
  • •Define success metrics and evaluate program performance across audience engagement and product impact, iterating based on insights and feedback.

Pay and Benefits

Salary: USD 221,000 - 245,000 annually
Equity and Bonus:Equity

Key Requirements

  • •8+ years developing and scaling creator, influencer, community, or partnership programs.
  • •Experience reaching technical, professional, developer, or B2B audiences.
  • •Ability to translate complex products and ideas into clear, credible, engaging content.
  • •Strong judgment identifying creators/partners who can build trust with distinct audiences.
  • •Track record operating as a senior individual contributor, owning strategy through execution and measurement.
Experience:8+ yearsCreator programsInfluencer marketingCommunity buildingPartnership programsDeveloper audiencesB2BArtificial intelligence
Skills:Cross-functional collaborationCommunicationAnalytical thinkingJudgmentStakeholder management

Company Brief

OpenAI
Develops and deploys advanced generative AI models (including ChatGPT and DALL·E) and AI infrastructure, providing APIs and consumer products to accelerate safe AGI for broad benefit.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Hectocorn (USD 100B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.4
WebsiteLinkedInGlassdoor