Paid Media Manager- Social

Incubeta
Kuala Lumpur
Workplace: OnsiteFull timeFunction: Data Science & Machine LearningExperience: 3+ yearsSkills: ["Communication","Stakeholder management","Analytical thinking","Problem-solving","Time management"]

Manage client paid social campaigns with a focus on Meta and TikTok, and support market allocation for portfolio or single large clients. Implement campaigns, monitor daily delivery against revenue goals and KPIs, troubleshoot technical/performance issues, and conduct post-campaign analysis with clear reporting of revenue and media costs. Partner with consultants and account management to translate strategies into results and communicate performance metrics effectively.

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Incubeta
Incubeta
1 month ago

Paid Media Manager- Social

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Job Summary

Manage client paid social campaigns with a focus on Meta and TikTok, and support market allocation for portfolio or single large clients. Implement campaigns, monitor daily delivery against revenue goals and KPIs, troubleshoot technical/performance issues, and conduct post-campaign analysis with clear reporting of revenue and media costs. Partner with consultants and account management to translate strategies into results and communicate performance metrics effectively.
Location: Kuala Lumpur
Workplace: Onsite
Employment Type: Full time
Job Function: Data Science & Machine Learning
Seniority: Mid level

Key Responsibilities

  • •Implement paid social campaigns with research and guidance from consultants
  • •Monitor campaigns daily to ensure delivery against revenue goals and KPIs
  • •Troubleshoot first-level technical and performance-related issues
  • •Conduct post-campaign analysis and present findings to client managers and consultants
  • •Manage accurate reporting of revenue and media costs and communicate campaign metrics effectively

Key Requirements

  • •Passion for social media marketing and building a career in digital marketing
  • •Minimum 3+ years running paid campaigns on Meta and TikTok
  • •Experience managing performance-driven campaigns for video and mobile
  • •Ability to work with budgets and allocate spend to maximize ROI
  • •Strong analytical skills for post-campaign analysis and reporting to clients and commercial teams
Experience:3+ years
Skills:CommunicationStakeholder managementAnalytical thinkingProblem-solvingTime management
Tech Stack:MetaTikTokPinterestGoogle AdsGoogle Campaign ManagerDV360Google Tag Manager 360Google Analytics

Company Brief

Incubeta
Global marketing performance agency providing media, data, creative and technology services to help brands drive growth, in-housing and digital transformation across multiple industries and markets.
Industry: Professional Services
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Established Company
Funding: Private Equity Backed
Headquarters: London, United Kingdom
Founded: 1995
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Glassdoor: 3.7
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