Senior Integrated Campaigns Manager

Vercel
San Francisco, New York, Austin
Workplace: HybridFull timeUSD 150,000 - 207,000 annuallyFunction: Solutions Engineering & Sales EngineeringSkills: ["Storytelling","Program management","Mentorship","Cross-functional coordination","Data fluency"]

Own and lead global, multi-channel integrated campaigns that drive awareness, adoption, and pipeline for a developer platform and tools. Translate product and business priorities into audience-specific narratives for developers and enterprise buyers, orchestrating paid, owned, and earned channels end to end—from first touch to closed revenue. Partner across product marketing, growth, digital, field marketing, strategic events, and sales, define KPIs, run experiments, report results, and mentor campaign best practices.

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FursaFursa
Vercel
Vercel
1 month ago

Senior Integrated Campaigns Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 7 hours agoStatus: Live

Job Summary

Own and lead global, multi-channel integrated campaigns that drive awareness, adoption, and pipeline for a developer platform and tools. Translate product and business priorities into audience-specific narratives for developers and enterprise buyers, orchestrating paid, owned, and earned channels end to end—from first touch to closed revenue. Partner across product marketing, growth, digital, field marketing, strategic events, and sales, define KPIs, run experiments, report results, and mentor campaign best practices.
Location: San Francisco, New York, Austin
Workplace: Hybrid
Employment Type: Full time
Job Function: Solutions Engineering & Sales Engineering

Key Responsibilities

  • •Own end-to-end strategy, planning, and execution for global integrated campaigns, from big ideas through activation, measurement, and iteration.
  • •Translate product and business priorities into messaging architectures tailored to developers, full-stack teams, product leaders, and enterprise buyers.
  • •Orchestrate multi-channel programs across paid, owned, and earned channels in partnership with Growth, Digital, and Performance Marketing.
  • •Partner with Strategic Events and Field Marketing to extend campaigns into trade shows, regional events, and developer meetups.
  • •Align with Sales and BDR leadership so campaigns fuel outbound motions with the right messaging, content, and follow-up plays.

Pay and Benefits

Salary: USD 150,000 - 207,000 annually
Equity and Bonus:Equity
Perks:EquityHealth InsuranceLearning BudgetFlexible Time

Key Requirements

  • •7+ years of B2B marketing experience, with 3+ years leading integrated or demand generation campaigns in developer tools, cloud infrastructure, or technical SaaS.
  • •Proven track record owning global full-funnel campaigns end to end with clear pipeline and revenue impact.
  • •Deep understanding of developer audiences and the nuances of marketing technical products.
  • •Strong storytelling ability to shape and maintain consistent campaign narratives across channels and regions.
  • •Data-fluent with experience defining KPIs, building reporting, and using performance data to optimize campaigns.
Experience:B2BDeveloper toolsCloud infrastructureTechnical SaaSDeveloper audiences
Skills:StorytellingProgram managementMentorshipCross-functional coordinationData fluency
Tech Stack:Next.jsV0AI SDK

Company Brief

Vercel
Provides a frontend cloud platform and developer tools (including Next.js and v0) that simplify building, deploying, and scaling web and AI-native applications for developers and enterprises.
Industry: Cloud Computing
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series F
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.1
WebsiteLinkedInGlassdoor