Digital PR Specialist

Omniscient Digital
United States
Workplace: RemoteContractFunction: Communications, PR & CommunitySkills: ["Communication","Relationship building","Data-driven","Curiosity","Self-directed"]

Digital PR Specialist responsible for planning and executing earned media campaigns across link-building, brand mentions, and data-driven content. You’ll manage campaigns, develop Reddit engagement strategies, collaborate with cross-functional teams, and report on performance to grow client authority across search and AI-powered platforms while working remotely with ET alignment.

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FursaFursa
Omniscient Digital
Omniscient Digital
3 months ago

Digital PR Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

Digital PR Specialist responsible for planning and executing earned media campaigns across link-building, brand mentions, and data-driven content. You’ll manage campaigns, develop Reddit engagement strategies, collaborate with cross-functional teams, and report on performance to grow client authority across search and AI-powered platforms while working remotely with ET alignment.
Location: United States
Workplace: Remote
Employment Type: Contract
Job Function: Communications, PR & Community

Key Responsibilities

  • •Build and manage link acquisition campaigns. Plan, execute, and iterate on link-building campaigns across your portfolio of accounts with an emphasis on high-authority, editorially relevant sites.
  • •Run brand mention and digital PR outreach. Identify unlinked brand mentions, product citations, and earned media opportunities; pitch stories grounded in data to journalists and editors.
  • •Distribute original research and data-driven content. Collaborate with Creative to package and promote original research reports, surveys, and data studies.
  • •Develop and execute Reddit engagement strategies. Map relevant subreddits and create playbooks to position clients as credible contributors.
  • •Collaborate across channel teams. Align link targets with keyword priorities and coordinate asset development with Creative; share insights across teams.

Pay and Benefits

Perks:Health Insurance401kPaid LeaveLearning BudgetNetworking Stipend

Key Requirements

  • •Build and manage link acquisition campaigns with a focus on high-authority, editorially relevant sites and personalized pitches.
  • •Run brand mention and digital PR outreach to secure unlinked mentions, product citations, and earned media opportunities.
  • •Distribute original research and data-driven content in collaboration with the Creative team to drive earned coverage and backlinks.
  • •Develop and execute Reddit engagement strategies by mapping subreddits and creating credible community contributions.
  • •Collaborate with On-Page/Organic Growth and Creative teams to align link targets, assets, and opportunities for growth.
Experience:Digital PRSEOB2B softwareAIContent marketing
Skills:CommunicationRelationship buildingData-drivenCuriositySelf-directed
Tech Stack:LLMsAIOutreachData analyticsOriginal researchRedditCampaign tracking

Company Brief

Omniscient Digital
Omniscient Digital is an organic growth agency that helps B2B software companies turn SEO, GEO, and content into measurable revenue and pipeline through data-driven content strategy, SEO engineering, and growth programs.
Industry: Consulting
Company Size: Small (11 to 50 employees)
Growth: Early Stage Startup
Headquarters: Austin, United States
Founded: 2019
Glassdoor
Glassdoor: 3.5
WebsiteLinkedInGlassdoor