Procter & Gamble

2 months ago

Senior Social Media Strategist & Creator

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 6 hours agoStatus: Live

Job Summary

Lead social content strategy and performance for iconic brands, blending creative storytelling with platform-algorithm insights. Own content development and distribution across TikTok, Instagram, YouTube and retail media, building repeatable formats, testing variants, and optimizing in real time to drive reach, engagement and conversions within a fast-paced in-house studio.

Location: United States

Workplace: Onsite

Employment Type: Full time

Job Function: Solutions Engineering & Sales Engineering

Seniority: Sr. Manager level

Key Responsibilities

•Algorithm-Aware Creative & Distribution: Translate platform mechanics into creative advantage and design content engineered for distribution signals.
•Content Creation & Production: Concept, create, and publish platform-native content across TikTok, Instagram, YouTube Shorts, and emerging formats; own execution from idea to publication.
•Performance Optimization & Testing: Monitor performance, identify drivers, run structured tests, and iterate based on data with media teams to optimize reach, engagement, and conversions.
•Trend Mining & Cultural Relevance: Monitor platform trends and insert brands into conversations authentically while balancing speed and brand safety.
•Platform Intelligence & Strategy: Track platform algorithm changes and translate shifts into clear creative direction for both organic and paid distribution.

Pay and Benefits

Salary: USD 110,000 - 165,300 annually

Key Requirements

•Bachelor’s degree in Marketing, Communications, or related field
•Strong understanding of social media algorithms; audience behavior; platform-native content formats
•Demonstrated ability to analyze performance data and translate insights into creative improvements
•Excellent storytelling and communication skills
•Experience managing a team

Experience:MarketingSocial mediaBrand

Education:Bachelor's

Skills:StorytellingCommunicationLeadershipAnalysisCollaboration

Languages:English

Tech Stack:TikTokInstagramYouTubeRetail mediaPlatform analyticsThird-party tools

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Procter & Gamble

Procter & Gamble is a global consumer goods company that develops, manufactures, and markets branded household, personal care, and health products across categories like beauty, grooming, health care, fabric & home care, and baby & family care.

Industry: Consumer Goods

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Cincinnati, United States

Founded: 1837

Website LinkedIn

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Procter & Gamble

2 months ago

Senior Social Media Strategist & Creator

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 6 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Onsite

Employment Type: Full time

Job Function: Solutions Engineering & Sales Engineering

Seniority: Sr. Manager level

Key Responsibilities

•Algorithm-Aware Creative & Distribution: Translate platform mechanics into creative advantage and design content engineered for distribution signals.
•Content Creation & Production: Concept, create, and publish platform-native content across TikTok, Instagram, YouTube Shorts, and emerging formats; own execution from idea to publication.
•Performance Optimization & Testing: Monitor performance, identify drivers, run structured tests, and iterate based on data with media teams to optimize reach, engagement, and conversions.
•Trend Mining & Cultural Relevance: Monitor platform trends and insert brands into conversations authentically while balancing speed and brand safety.
•Platform Intelligence & Strategy: Track platform algorithm changes and translate shifts into clear creative direction for both organic and paid distribution.

Pay and Benefits

Salary: USD 110,000 - 165,300 annually

Key Requirements

•Bachelor’s degree in Marketing, Communications, or related field
•Strong understanding of social media algorithms; audience behavior; platform-native content formats
•Demonstrated ability to analyze performance data and translate insights into creative improvements
•Excellent storytelling and communication skills
•Experience managing a team

Experience:MarketingSocial mediaBrand

Education:Bachelor's

Skills:StorytellingCommunicationLeadershipAnalysisCollaboration

Languages:English

Tech Stack:TikTokInstagramYouTubeRetail mediaPlatform analyticsThird-party tools

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Procter & Gamble

Industry: Consumer Goods

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Cincinnati, United States

Founded: 1837

Website LinkedIn