Fan Engagement CRM Intern

Sony Music
London
Workplace: HybridInternshipGBP 28,480+ annuallyFunction: Healthcare (Clinical, Medical, Wellness)Skills: ["Organizational skills","Attention to detail","Ownership","Willingness to learn","Proactive teamwork"]

Support the Fan Engagement CRM team within Digital & Audience Development to deliver CRM fan engagement campaigns across email, competitions, sign-up experiences, pre-saves, and exclusive content journeys. Collaborate with D2C and label teams to attract, engage, and retain fans while strengthening first-party data acquisition. Help embed fan engagement into marketing campaigns, partner with CRM Managers on documentation and best-practice case studies, and drive continuous improvement.

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Sony Music
Sony Music
21 hours ago

Fan Engagement CRM Intern

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Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Support the Fan Engagement CRM team within Digital & Audience Development to deliver CRM fan engagement campaigns across email, competitions, sign-up experiences, pre-saves, and exclusive content journeys. Collaborate with D2C and label teams to attract, engage, and retain fans while strengthening first-party data acquisition. Help embed fan engagement into marketing campaigns, partner with CRM Managers on documentation and best-practice case studies, and drive continuous improvement.
Location: London
Workplace: Hybrid
Employment Type: Internship
Job Function: Healthcare (Clinical, Medical, Wellness)
Seniority: Intern level

Key Responsibilities

  • •Create fan engagement activations including email campaigns, competitions, sign-up experiences, pre-saves, and exclusive content journeys using in-house tools and third-party platforms.
  • •Collaborate with Digital & Audience Development, D2C, and label teams to attract, engage, and retain fans and support artist/label-owned audiences.
  • •Support CRM strategy in label and artist meetings to ensure fan engagement and audience development are embedded in marketing campaigns.
  • •Develop best-practice case studies and fan engagement documentation with CRM Managers to drive continuous improvement and innovation.
  • •Contribute to increasing engagement, first-party data acquisition, and long-term fan value through personalized fan experiences.

Pay and Benefits

Salary: GBP 28,480 annually
Perks:Health InsurancePensionLife AssuranceIncome Protection

Key Requirements

  • •Strong organisational skills with excellent attention to detail and the ability to manage multiple tasks and deadlines.
  • •A passion for music, fan engagement, and digital marketing, with interest in how artists connect with their audiences.
  • •Proactive, enthusiastic, and eager to learn, willing to take ownership of tasks and contribute to team projects.
  • •Curiosity about technology and innovation, and how artists connect with fans in the digital space.
  • •Nice to have: understanding of fan engagement/CRM marketing/audience development and experience using data to support decision-making or performance evaluation.
Experience:MusicFan engagementDigital marketing
Skills:Organizational skillsAttention to detailOwnershipWillingness to learnProactive teamwork
Languages:English

Company Brief

Sony Music
Global recorded music company and artist services organization managing recording, publishing partnerships, and distribution for major and independent artists across diverse genres worldwide.
Industry: Music Industry
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: New York, United States
Founded: 1929
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