Modern Off Trade Manager

Drive modern off-trade performance by ensuring sell-in and sell-out targets are met through account business plans and channel strategy. Lead total channel profitability, manage P&L and forecast accuracy via S&OP, and develop in-store sell-out and new product execution strategies. Supervise coverage plans, third-party personnel effectiveness, pricing and grey market monitoring, and weekly/monthly performance reporting. Collaborate with Marketing and Trade Marketing on visibility and POS materials, while managing trade budgets, investments, AR collection, and trade terms agreements.