Senior Trade Marketing Manager / Trade Marketing Manager - Finish (Sisli, ISTANBUL, TR, N/A)

Reckitt
Istanbul
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Collaboration","Partnership building","Influencing","Consultative selling","Leadership","Financial acumen","Strategy execution","Negotiation","Growth mindset"]

Own and drive trade channel strategy for a portfolio of hygiene and nutrition brands, coordinating with sales and brand teams to deliver local execution. Define local success models (including PicoS) and lead initiatives across in-store visibility, POS materials, customer activation, promotional events, and placement. Manage pricing strategy and P&L, build performance reporting on trade outcomes, and lead a team of channel and account managers while fostering partnerships across sales channels.

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FursaFursa
Reckitt
Reckitt
4 days ago

Senior Trade Marketing Manager / Trade Marketing Manager - Finish (Sisli, ISTANBUL, TR, N/A)

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Last checked: 21 hours agoStatus: Live

Job Summary

Own and drive trade channel strategy for a portfolio of hygiene and nutrition brands, coordinating with sales and brand teams to deliver local execution. Define local success models (including PicoS) and lead initiatives across in-store visibility, POS materials, customer activation, promotional events, and placement. Manage pricing strategy and P&L, build performance reporting on trade outcomes, and lead a team of channel and account managers while fostering partnerships across sales channels.
Location: Istanbul
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Collaborate with sales and brand teams to ensure brand strategy execution across channels.
  • •Define Local Success Model and PicoS for responsible brands and drive execution in responsibility channels.
  • •Manage P&L and devise pricing strategy based on brand understanding and competitive landscape.
  • •Lead trade projects, customer engagement plans, promotional events, and placement initiatives, including attending conferences and visits as needed.
  • •Manage in-store visibility, POS materials, trade tools, and customer activation plans.

Pay and Benefits

Perks:Parental LeaveLife Insurance

Key Requirements

  • •5–8 years of experience in customer and channel strategy, with field sales experience (brand marketing experience is a strong bonus).
  • •Growth mindset to develop as a commercial leader across trade marketing, brand marketing, and sales.
  • •Demonstrated leadership steering a team of channel and account managers.
  • •Proven partnership development across sales channels, with experience in discounters and e-commerce channels preferred.
  • •Ability to manage P&L and use sales strategy implementation with trade performance reporting requirements.
Experience:Field salesTrade marketingEcommerceSales channelsBrand marketing
Skills:CollaborationPartnership buildingInfluencingConsultative sellingLeadershipFinancial acumenStrategy executionNegotiationGrowth mindset

Company Brief

Reckitt
Global consumer goods company producing health, hygiene, and home products across well-known brands. Operates in multiple markets offering over-the-counter health, personal care, and household cleaning products to consumers worldwide.
Industry: FMCG
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Slough, United Kingdom
Founded: 1999
WebsiteLinkedIn