Product Marketing Manager (Maternity Leave Cover)

Xsolla
Kazakhstan
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 3+ yearsEducation: bachelorsSkills: ["Presentation skills","Written communication","Project management","Data-driven decision-making","Stakeholder collaboration"]

Own product positioning and messaging for the FinTech suite by partnering with product teams to identify product-market fit and develop B2B go-to-market strategies. Conduct market intelligence through research, surveys, and customer interviews, then translate insights into integrated campaign briefs and performance marketing across channels. Create sales-enablement content like demos and training materials, and develop a wide range of marketing assets to drive measurable growth during the fixed-term maternity leave coverage period.

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FursaFursa
Xsolla
Xsolla
4 days ago

Product Marketing Manager (Maternity Leave Cover)

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Last checked: 1 day agoStatus: Live

Job Summary

Own product positioning and messaging for the FinTech suite by partnering with product teams to identify product-market fit and develop B2B go-to-market strategies. Conduct market intelligence through research, surveys, and customer interviews, then translate insights into integrated campaign briefs and performance marketing across channels. Create sales-enablement content like demos and training materials, and develop a wide range of marketing assets to drive measurable growth during the fixed-term maternity leave coverage period.
Location: Kazakhstan
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Conduct market research, partner surveys, customer interviews, and competitor research to guide product positioning and influence product strategy.
  • •Develop positioning and messaging with business heads, SMEs, and product teams to identify product-market fit.
  • •Build and execute B2B go-to-market strategies aligned to product goals and business objectives.
  • •Create marketing briefs for integrated marketing teams, production teams, and external agencies.
  • •Develop marketing content assets and launch/optimize paid and organic campaigns to measure effectiveness and improve performance; provide sales enablement through training materials and product demos.

Key Requirements

  • •Excellent written and presentation skills in English (B2 level or above).
  • •3+ years of product marketing experience (B2B or B2C) in the fintech industry.
  • •Bachelor's degree or higher in Marketing, Product Management, Communications, PR, Business Analytics, or related field.
  • •Proven success in B2B marketing campaigns in fintech/gaming with clear metrics to measure effectiveness.
  • •Strong project management skills for managing multiple projects and prioritizing to meet deadlines.
Experience:3+ yearsFintechGamingB2B marketingB2C marketing
Education:Bachelor's in Marketing, Product Management, Communications, PR, Business Analytics, or a related field
Skills:Presentation skillsWritten communicationProject managementData-driven decision-makingStakeholder collaboration
Languages:English
Tech Stack:G-suiteJiraConfluenceMiroFigmaSEOSEMEmailSocial media

Company Brief

Xsolla
Provides payment, billing, distribution and commerce solutions for video game developers and publishers, enabling in-game purchases, store infrastructure, fraud protection, and global payment processing to monetize games across platforms and regions.
Industry: Payments
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Sherman Oaks, Los Angeles, United States
Founded: 2005
WebsiteLinkedIn