Customer Sales Lead, Food Lion

Own joint business planning for Food Lion Bakery and Salty Snacks to drive net sales growth across assigned categories. Build and update customer business plans, manage trade budgets, and develop trade promotion strategies using shopper and category insights. Partner with key customer decision makers to execute DSMP objectives, collaborative marketing programs, and sell-in of new items. Lead cross-portfolio platforms and produce monthly forecasts and post-event analyses to maximize profit, volume, and share.