TikTok Shop - Merchandise Growth Strategy & Analytics, Project Intern (MAI UK), 2026 Start (BS/MS)

TikTok
London
Workplace: OnsiteInternshipFunction: Data Analytics & Business IntelligenceEducation: bachelorsSkills: ["Communication","Relationship-building","Proactive","Resilience","Cross-team collaboration","Ownership"]

Support the UK Merchant Acquisition and Incubation team within TikTok E-commerce by designing and executing full-funnel growth strategies for TikTok Shop merchants. You’ll track performance targets with clear attribution to seller outcomes and revenue impact, identify high-potential sellers, and develop scalable initiatives like growth campaigns and onboarding journeys. Partner with Product, Ops, and Marketing to align on goals and use analytics and seller feedback to uncover trends and improve programs.

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FursaFursa
TikTok
TikTok
1 month ago

TikTok Shop - Merchandise Growth Strategy & Analytics, Project Intern (MAI UK), 2026 Start (BS/MS)

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Job Summary

Support the UK Merchant Acquisition and Incubation team within TikTok E-commerce by designing and executing full-funnel growth strategies for TikTok Shop merchants. You’ll track performance targets with clear attribution to seller outcomes and revenue impact, identify high-potential sellers, and develop scalable initiatives like growth campaigns and onboarding journeys. Partner with Product, Ops, and Marketing to align on goals and use analytics and seller feedback to uncover trends and improve programs.
Location: London
Workplace: Onsite
Employment Type: Internship
Job Function: Data Analytics & Business Intelligence
Seniority: Intern level

Key Responsibilities

  • •Design and execute full-funnel growth strategies to guide sellers from onboarding to maturity.
  • •Own and deliver performance targets across workflows, with attribution to seller outcomes and revenue impact.
  • •Identify high-potential sellers and accelerate growth through targeted lifecycle strategies, tools, and enablement programs.
  • •Develop scalable solutions such as growth campaigns, onboarding journeys, product enhancements, and platform education.
  • •Analyze performance data and seller feedback to uncover trends, surface blockers, and inform program design and process improvements.

Key Requirements

  • •Bachelor’s degree or above, graduating December 2026 or onwards.
  • •Demonstrated data literacy to conduct business analysis, identify growth opportunities, and translate insights into actionable plans.
  • •Proactive, resilient, and able to perform well under pressure while adapting quickly.
  • •Strong understanding of the UK e-commerce ecosystem, consumer trends, and digital/mobile commerce dynamics (e-commerce experience preferred).
  • •Excellent communication and relationship-building skills to identify seller needs and drive results-oriented conversations.
Experience:E-commerceDigital commerceTikTok Shop
Education:Bachelor's
Skills:CommunicationRelationship-buildingProactiveResilienceCross-team collaborationOwnership

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn