Colibri Group

1 month ago

Product Owner – Marketing Technology

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

Strategic, hands-on Product Owner for marketing technology across multiple brands, leading vision, roadmap, and execution. Partners with marketing, product, engineering, and data teams to transform Salesforce Marketing Cloud and Salesforce Data Cloud, translate requirements into user stories, manage backlogs in an Agile environment, and drive lifecycle marketing, personalization, and revenue growth.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Product Management

Seniority: Manager level

Key Responsibilities

•Define and own the product vision, strategy, and roadmap for marketing technology capabilities
•Partner with marketing leaders across multiple business areas to create alignment around a shared marketing technology strategy
•Lead the transformation and expansion of Salesforce Marketing Cloud and Salesforce Data Cloud across a portfolio of brands
•Translate marketing and customer needs into clear product requirements, user stories, and prioritized backlogs
•Partner closely with an engineering lead and delivery teams to plan, prioritize, and execute marketing technology initiatives

Key Requirements

•Demonstrated experience in both marketing and product management/product ownership.
•Experience owning a product strategy, roadmap, backlog, and delivery process for marketing technology, marketing automation, CRM, or customer engagement platforms.
•Strong understanding of customer journeys, lifecycle marketing, segmentation, personalization, acquisition, retention, and conversion.
•Experience translating business and marketing needs into product requirements and technical user stories.
•Experience partnering with engineering, data, marketing, sales, CRM, and business stakeholders

Experience:MarketingCRMMarTechB2CB2B2C

Skills:CommunicationStakeholder managementLeadershipAnalyticalProblem-solving

Languages:English

Tech Stack:Salesforce Marketing CloudSalesforce Data CloudCRMCDPData warehouseAIGenerative AI

Company Brief

Colibri Group

Operates a portfolio of online career-focused education brands delivering training, exam preparation, certification, and continuing education for healthcare, nursing, and allied professions to help learners enter and advance in clinical careers.

Industry: EdTech

Growth: Established Company

Headquarters: United States

Website

Loading job details...

Preparing the role view and application actions.

Colibri Group

1 month ago

Product Owner – Marketing Technology

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Product Management

Seniority: Manager level

Key Responsibilities

•Define and own the product vision, strategy, and roadmap for marketing technology capabilities
•Partner with marketing leaders across multiple business areas to create alignment around a shared marketing technology strategy
•Lead the transformation and expansion of Salesforce Marketing Cloud and Salesforce Data Cloud across a portfolio of brands
•Translate marketing and customer needs into clear product requirements, user stories, and prioritized backlogs
•Partner closely with an engineering lead and delivery teams to plan, prioritize, and execute marketing technology initiatives

Key Requirements

•Demonstrated experience in both marketing and product management/product ownership.
•Experience owning a product strategy, roadmap, backlog, and delivery process for marketing technology, marketing automation, CRM, or customer engagement platforms.
•Strong understanding of customer journeys, lifecycle marketing, segmentation, personalization, acquisition, retention, and conversion.
•Experience translating business and marketing needs into product requirements and technical user stories.
•Experience partnering with engineering, data, marketing, sales, CRM, and business stakeholders

Experience:MarketingCRMMarTechB2CB2B2C

Skills:CommunicationStakeholder managementLeadershipAnalyticalProblem-solving

Languages:English

Tech Stack:Salesforce Marketing CloudSalesforce Data CloudCRMCDPData warehouseAIGenerative AI

Company Brief

Colibri Group

Industry: EdTech

Growth: Established Company

Headquarters: United States

Website