Puma

1 week ago

Senior Marketing Media Manager Europe (limited 12 month)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 34 minutes agoStatus: Live

Job Summary

Define and drive the European media strategy in partnership with leadership, creating full-funnel, ROI-focused integrated communication plans. Own online and offline media roadmaps for TG-relevant activations across Europe country level, brief and evaluate media agencies, and advise European teams on local media/digital plans. Support strategic account media planning and negotiation, monitor European marketing media budgets, and translate paid media performance into ongoing strategy.

Location: Germany

Workplace: Onsite

Employment Type: Contract · 12 months

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Define the European media strategy with the Director and Teamhead Performance Marketing.
•Develop integrated communication plans and online/offline media roadmaps to increase brand awareness, visibility, and support business needs in Europe.
•Prepare media budget planning/allocation guidelines for the European region and monitor allocated European marketing media budgets.
•Brief and oversee the European media agency on regional paid media buys and yearly media evaluation.
•Analyze paid media research and post-campaign reports, translate results into strategy, and support planning/execution for European Strategic Accounts.

Key Requirements

•Bachelor’s or Master’s degree in Marketing, Communications, Media, Business Administration, or related field.
•At least 5 years of experience in media strategy, media planning, digital marketing, or marketing communications.
•Strong understanding of full-funnel marketing, integrated media planning, and ROI-driven campaign management.
•Proven experience across digital and offline media channels, including paid social, search, programmatic, video, and traditional media.
•Experience managing media budgets, agencies, and external partners; fluency in English is required.

Experience:5+ years

Education:Master's in Marketing, Communications, Media, Business Administration, or a related field

Skills:Stakeholder managementCommunicationAnalytical skillsStrategic thinkingNegotiation

Languages:English

Company Brief

Puma

Global athletic and casual footwear, apparel, and accessories brand designing, developing, marketing and selling sports-inspired products for consumers and athletes worldwide.

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Herzogenaurach, Germany

Founded: 1948

Website LinkedIn

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Puma

1 week ago

Senior Marketing Media Manager Europe (limited 12 month)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 34 minutes agoStatus: Live

Job Summary

Location: Germany

Workplace: Onsite

Employment Type: Contract · 12 months

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Define the European media strategy with the Director and Teamhead Performance Marketing.
•Develop integrated communication plans and online/offline media roadmaps to increase brand awareness, visibility, and support business needs in Europe.
•Prepare media budget planning/allocation guidelines for the European region and monitor allocated European marketing media budgets.
•Brief and oversee the European media agency on regional paid media buys and yearly media evaluation.
•Analyze paid media research and post-campaign reports, translate results into strategy, and support planning/execution for European Strategic Accounts.

Key Requirements

•Bachelor’s or Master’s degree in Marketing, Communications, Media, Business Administration, or related field.
•At least 5 years of experience in media strategy, media planning, digital marketing, or marketing communications.
•Strong understanding of full-funnel marketing, integrated media planning, and ROI-driven campaign management.
•Proven experience across digital and offline media channels, including paid social, search, programmatic, video, and traditional media.
•Experience managing media budgets, agencies, and external partners; fluency in English is required.

Experience:5+ years

Education:Master's in Marketing, Communications, Media, Business Administration, or a related field

Skills:Stakeholder managementCommunicationAnalytical skillsStrategic thinkingNegotiation

Languages:English

Company Brief

Puma

Global athletic and casual footwear, apparel, and accessories brand designing, developing, marketing and selling sports-inspired products for consumers and athletes worldwide.

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Herzogenaurach, Germany

Founded: 1948

Website LinkedIn