Senior Product Marketing Manager

Samsung
Plano
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 8+ yearsEducation: bachelorsSkills: ["Analytical skills","Communication","Presentation"]

Lead strategic product marketing initiatives for the Digital Appliance organization, driving go-to-market strategies across launches and lifecycle management. Conduct competitive analysis to shape product positioning, pricing strategy, and identify market trends. Partner cross-functionally to develop marketing materials, sales enablement tools, and training resources. Own forecasting and inventory planning to optimize availability and sales performance, while building relationships with key national and regional accounts to improve engagement and satisfaction.

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FursaFursa
Samsung
Samsung
1 day ago

Senior Product Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Lead strategic product marketing initiatives for the Digital Appliance organization, driving go-to-market strategies across launches and lifecycle management. Conduct competitive analysis to shape product positioning, pricing strategy, and identify market trends. Partner cross-functionally to develop marketing materials, sales enablement tools, and training resources. Own forecasting and inventory planning to optimize availability and sales performance, while building relationships with key national and regional accounts to improve engagement and satisfaction.
Location: Plano
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Lead strategic marketing initiatives for the Digital Appliance organization, including product positioning and competitive analysis.
  • •Develop and execute go-to-market strategies for product launches and lifecycle management.
  • •Collaborate cross-functionally to create marketing materials, sales support tools, and training resources.
  • •Manage forecasting and inventory planning to optimize product availability and sales performance.
  • •Build relationships with key national and regional accounts to drive customer engagement and satisfaction.

Pay and Benefits

Perks:Health InsuranceDentalVisionLife Insurance401kPaid Leave

Key Requirements

  • •Bachelor's degree in Marketing, Business Administration, or a related field.
  • •8+ years of experience in product marketing or a related role.
  • •Strong analytical skills with experience in market research and competitive analysis.
  • •Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
  • •Excellent communication and presentation skills.
Experience:8+ years
Education:Bachelor's
Skills:Analytical skillsCommunicationPresentation
Tech Stack:Microsoft ExcelMicrosoft WordMicrosoft PowerPoint

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Samsung
Global conglomerate known for consumer electronics, home appliances, semiconductors, displays, and mobile devices. Designs and manufactures a wide range of products and solutions for consumers, enterprises, and industrial customers worldwide.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Seoul, South Korea
Founded: 1938
Glassdoor
Glassdoor: 3.7
WebsiteLinkedIn