Growth Lead - Romania

Delivery Hero
Bucharest
Workplace: HybridFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Analytical skills","Stakeholder management","Business acumen","Project management","Communication"]

Own and evolve the local marketing strategy, adapting global playbooks to Romania to drive user growth and engagement. Use quantitative analysis and data mining to understand user behavior, identify growth opportunities, and execute projects tied to CAC targets. Define the right digital/non-digital investment mix, track market and competitor activity, lead integrated marketing activations, and partner cross-functionally on growth-driving product changes and metrics visibility.

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FursaFursa
Delivery Hero
Delivery Hero
1 month ago

Growth Lead - Romania

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Job Summary

Own and evolve the local marketing strategy, adapting global playbooks to Romania to drive user growth and engagement. Use quantitative analysis and data mining to understand user behavior, identify growth opportunities, and execute projects tied to CAC targets. Define the right digital/non-digital investment mix, track market and competitor activity, lead integrated marketing activations, and partner cross-functionally on growth-driving product changes and metrics visibility.
Location: Bucharest
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Define Glovo’s local marketing strategy for Romania, adapting global playbooks to local needs and executing projects to drive growth and engagement.
  • •Use quantitative analysis and data mining to understand user interactions, identify growth opportunities, and present insights to stakeholders.
  • •Own the local media investment mix (digital/non-digital) to maximize user base growth within agreed CAC targets; track market dynamics and competitor activity.
  • •Lead integrated local marketing activations (offline and online) in coordination with Commercial and other involved teams; manage marketing budget tracking and expenditure.
  • •Track and monitor key growth metrics and lead ideation/execution of product changes that drive growth while partnering with Partner Operations, Operations, Finance, Content, and Sales.

Pay and Benefits

Perks:Health InsuranceMeal AllowanceRemote WorkLearning Budget

Key Requirements

  • •Bachelor’s degree in Business, Math, Engineering, Stats, or a quantitative field.
  • •3–4 years’ experience in FMCG or e-commerce with responsibilities similar to this role.
  • •Proven record of delivering business growth and defining investment strategy across digital and non-digital channels.
  • •Strong analytical skills; SQL knowledge is a plus.
  • •Advanced Excel/Google Sheets skills and strong stakeholder management with end-to-end project execution mindset.
Experience:FMCGE-commerce
Education:Bachelor's in Business, Math, Engineering, Stats or Quantitative field
Skills:Analytical skillsStakeholder managementBusiness acumenProject managementCommunication
Languages:English
Tech Stack:SQLExcelGoogle Sheets

Company Brief

Delivery Hero
Global online food-ordering and local delivery platform operating multiple regional brands (e.g., Foodpanda, Glovo, Talabat) across 50–70+ countries, supplying food and quick-commerce deliveries via marketplace and logistics services.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2011
Glassdoor
Glassdoor: 3.4
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