Lead Product Marketing, Decisioning Studio

Braze
New York, San Francisco, Chicago, Austin
Workplace: HybridFull timeUSD 134,000 - 190,000 annuallyFunction: Marketing & GrowthExperience: 8+ yearsSkills: ["Execution-focused","Strategic thinking","Bias for action","Strong writing","Cross-functional collaboration"]

Own Decisioning Studio within the Product Marketing team, shaping positioning, messaging architecture, launch strategy, competitive strategy, and pricing/package input for AI-driven personalization. Translate complex decisioning and LLM/agentic systems into clear narratives for technical and executive audiences, build sustained adoption motion, and enable Sales, Solutions Consulting, and CS with field-ready plays and assets. Partner with Product and Engineering to influence roadmap and measure impact on pipeline and win rates.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Braze
Braze
3 days ago

Lead Product Marketing, Decisioning Studio

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Own Decisioning Studio within the Product Marketing team, shaping positioning, messaging architecture, launch strategy, competitive strategy, and pricing/package input for AI-driven personalization. Translate complex decisioning and LLM/agentic systems into clear narratives for technical and executive audiences, build sustained adoption motion, and enable Sales, Solutions Consulting, and CS with field-ready plays and assets. Partner with Product and Engineering to influence roadmap and measure impact on pipeline and win rates.
Location: New York, San Francisco, Chicago, Austin
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own Decisioning Studio product marketing: positioning, messaging architecture, launch strategy/execution, competitive strategy, pricing and packaging input, and field narrative.
  • •Translate complex technology (decisioning logic, large language models, agentic systems, data infrastructure) into clear language for technical and business audiences.
  • •Run launches from positioning through field readiness and build sustained motion that drives adoption and expansion.
  • •Build and measure product marketing plans by partnering with demand, brand, and communication teams.
  • •Enable the field to sell with confidence by building narratives, plays, and assets for Sales, Solutions Consulting, and CS, and incorporate customer/market learnings into roadmap conversations.
Travel: Medium travel

Pay and Benefits

Salary: USD 134,000 - 190,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionLife InsuranceDisabilityRetirementPaid LeaveParental LeaveLearning BudgetEquity

Key Requirements

  • •8+ years of Product Marketing experience with an exceptionally strong background in technical and AI products.
  • •Fluency in the enterprise AI landscape, including large language models and agentic AI.
  • •Proven track record of product positioning and messaging that resonates with technical audiences and accelerates revenue in competitive markets.
  • •Experience partnering closely with Product Management and Engineering to understand and shape roadmap strategy through market and customer insight.
  • •Strong written and verbal communication skills to explain complex AI concepts to both technical and business audiences.
Experience:8+ yearsEnterprise AIAI productsTechnical product marketingMartechCustomer engagementData platforms
Education:
Skills:Execution-focusedStrategic thinkingBias for actionStrong writingCross-functional collaboration
Languages:English
Tech Stack:Large language modelsAgentic AIAI infrastructureDecisioningRecommendation systemsPersonalization enginesExperimentation platformsData infrastructureAI tools

Company Brief

Braze
Provides a customer engagement platform that helps brands create personalized messaging and lifecycle campaigns across mobile, web, email, and other channels to drive retention, engagement, and revenue.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 100M to 250M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York, United States
Founded: 2011
WebsiteLinkedIn