Sr. Product Marketing Manager

Automation Anywhere
San Jose, San Francisco
Workplace: HybridFull timeUSD 145,000 - 165,000 annuallyFunction: Marketing & GrowthExperience: 7+ yearsEducation: bachelorsSkills: ["Communication","Leadership","Problem-solving","Storytelling","Influence"]

Lead and own go-to-market strategy for Automation Anywhere’s AI-native APA platform and IT solutions, shaping differentiated messaging and narratives for both practitioners and executives. Partner across Product, Sales, and Marketing to launch campaigns, enable a global sales force, and drive measurable pipeline and revenue in a fast-growing AI/Automation environment.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Automation Anywhere
Automation Anywhere
3 months ago

Sr. Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 23 hours agoStatus: Live

Job Summary

Lead and own go-to-market strategy for Automation Anywhere’s AI-native APA platform and IT solutions, shaping differentiated messaging and narratives for both practitioners and executives. Partner across Product, Sales, and Marketing to launch campaigns, enable a global sales force, and drive measurable pipeline and revenue in a fast-growing AI/Automation environment.
Location: San Jose, San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Shape go-to-market strategy for AI-native APA platform and IT solutions, connecting innovation to customer value.
  • •Define clear, differentiated positioning and messaging that makes complex technology simple and compelling.
  • •Translate technical capabilities into cohesive narratives for practitioners and executives.
  • •Lead high-impact product launches and cross-functional GTM initiatives across Product, Sales, and Marketing.
  • •Develop high-impact content including sales narratives, presentations, demos, customer stories, and digital assets to drive buyer action.

Pay and Benefits

Salary: USD 145,000 - 165,000 annually
Perks:Remote WorkPaid LeavePaid HolidaysHealth InsuranceParental Leave

Key Requirements

  • •Bachelor’s degree in Marketing, Business, or a related field.
  • •7+ years of product marketing experience in a high-growth environment.
  • •Deep understanding of IT Service Desk, ITSM and AIOps market is a plus.
  • •Proven ability to translate under-the-hood technology into simple, emotional business stories and own end-to-end GTM initiatives.
  • •Ability to lead cross-functional GTM execution across engineering, sales, product, and executive leadership.
Experience:7+ yearsSaaSAIITSM
Education:Bachelor's in Marketing
Skills:CommunicationLeadershipProblem-solvingStorytellingInfluence
Languages:English
Tech Stack:AIRPAITSMAIOpsPREProcess Reasoning Engine

Company Brief

Automation Anywhere
Provides robotic process automation (RPA) software and AI-driven automation platforms that enable enterprises to automate repetitive business processes, integrate systems, and scale digital workforce initiatives across industries.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: San Jose, United States
Founded: 2003
Glassdoor
Glassdoor: 3.9
WebsiteLinkedIn