Content Marketing Manager

Perforce
Austin
Workplace: RemoteFull timeUSD 90,800 - 96,144 annuallyFunction: Marketing & GrowthExperience: 4+ yearsEducation: bachelorsSkills: ["Storytelling","Data-driven","Project management","Stakeholder management","Independence"]

Own the content strategy and execution for the Digital Creation product portfolio, including Perforce P4 and Perforce IPLM. Develop SEO/AEO-focused thought leadership and product storytelling that drives awareness, engagement, and pipeline growth for technical and business audiences. Lead editorial calendars, content audits, and performance optimization using analytics to refresh top content. Partner with product marketing, product management, and SMEs, and use approved AI tools with human review to improve quality and productivity.

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FursaFursa
Perforce
Perforce
4 days ago

Content Marketing Manager

✓ Verified Job

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Source: Company careers pageValidated by: Fursa AI
Last checked: 23 hours agoStatus: Live

Job Summary

Own the content strategy and execution for the Digital Creation product portfolio, including Perforce P4 and Perforce IPLM. Develop SEO/AEO-focused thought leadership and product storytelling that drives awareness, engagement, and pipeline growth for technical and business audiences. Lead editorial calendars, content audits, and performance optimization using analytics to refresh top content. Partner with product marketing, product management, and SMEs, and use approved AI tools with human review to improve quality and productivity.
Location: Austin
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Develop and execute a comprehensive content marketing strategy aligned to product launches, customer journeys, and revenue goals.
  • •Build and manage editorial calendars to support brand awareness, thought leadership, and pipeline generation.
  • •Identify content gaps and market opportunities using customer insights, competitive research, and performance analytics.
  • •Measure, analyze, and report content performance; refresh and repurpose top content across the customer journey based on audience behavior and revenue impact.
  • •Collaborate with product marketing and SMEs to create blogs, technical thought leadership, case studies, customer stories, solution briefs, landing page copy, and e-books/white papers, using approved AI tools with human review.

Pay and Benefits

Salary: USD 90,800 - 96,144 annually
Perks:Health InsuranceDentalVisionRetirement BenefitsLife InsuranceWellness StipendPaid Leave

Key Requirements

  • •Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field.
  • •4+ years of B2B content marketing experience, preferably in enterprise software, developer tools, DevOps/infrastructure software, SaaS, or technology industries.
  • •Proven success developing content programs that support brand awareness and revenue growth.
  • •Experience partnering with product marketing, demand generation, and sales organizations.
  • •Strong understanding of content marketing strategy, SEO fundamentals, and customer journey mapping.
Experience:4+ yearsB2BEnterprise softwareDeveloper toolsDevOpsInfrastructure softwareSaaSTechnology
Education:Bachelor's in Marketing, Communications, Journalism, Business, or a related field
Skills:StorytellingData-drivenProject managementStakeholder managementIndependence
Tech Stack:SEOAEOGoogle AnalyticsGoogle Search ConsoleBrightEdgeHiveLLM

Company Brief

Perforce
Provides enterprise version control, collaboration, and DevOps tools — including Helix Core, Swarm, and integrated application lifecycle solutions — for software development, game studios, and large engineering teams to manage code and digital assets.
Industry: Developer Tools
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Funding: Private Equity Backed
Headquarters: Minneapolis, United States
Founded: 1995
WebsiteLinkedIn