Sony Music

1 week ago

Director, Media - Commercial Music Group

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Lead paid advertising strategy for specific labels and projects within the central media team, reporting to the SVP of Media. Own campaign planning, setup, optimization, and performance analysis across social, digital, CTV, programmatic, and traditional channels. Partner with marketing, content, audience development, and analytics to create outcomes-driven strategies, deliver reporting and insights, and contribute to testing of new ad products and media processes.

Location: Los Angeles

Workplace: Onsite

Employment Type: Full time

Job Function: Executive & General Management

Seniority: Director level

Key Responsibilities

•Lead paid advertising strategy, planning, optimization, and performance analysis for specific labels and projects.
•Execute and set up campaigns across social, CTV, programmatic, and other ad platforms.
•Negotiate, plan, and implement traditional media programs with channel partners (out-of-home, print, trade, radio, TV).
•Collaborate with central media and other departments to develop cohesive strategies tied to business outcomes and KPIs.
•Deliver regular performance insights and analyses, manage campaign optimizations, and support financial reconciliation (PO requests, creation, invoice approvals).

Pay and Benefits

Salary: USD 115,000 - 135,000 annually

Perks:Health InsurancePensionLife AssuranceIncome Protection

Key Requirements

•6–8 years of advertising and/or marketing experience with an agency or brand (music industry experience is a plus).
•Strong working knowledge of key ad platforms including Meta, TikTok, Snap, Google Ads, Amazon, and demand-side platforms (DSPs).
•Ability to plan and execute traditional media programs and negotiate across channels.
•Experience with tracking, measurement, and tagging (pixels, events, integrations, GTM).
•Proficiency using reporting and analytics tools such as Adverity, Supermetrics, and Looker Studio, plus MS Office and Canva.

Experience:6-8 yearsMusic industryAdvertisingMarketingDigital advertising

Skills:CommunicationNegotiationSelf-starterAnalyticsCollaboration

Languages:English

Tech Stack:MetaTikTokSnapGoogle AdsAmazonDemand-side platforms (DSPs)Out-of-homeCTVProgrammaticPixelsEventsIntegrationsGTMAdveritySupermetricsLooker StudioMS OfficeCanvaGoogle toolsSpreadsheets

Company Brief

Sony Music

Global recorded music company and artist services organization managing recording, publishing partnerships, and distribution for major and independent artists across diverse genres worldwide.

Industry: Music Industry

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Headquarters: New York, United States

Founded: 1929

Glassdoor: 3.6

Website LinkedIn Glassdoor

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Sony Music

1 week ago

Director, Media - Commercial Music Group

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Location: Los Angeles

Workplace: Onsite

Employment Type: Full time

Job Function: Executive & General Management

Seniority: Director level

Key Responsibilities

•Lead paid advertising strategy, planning, optimization, and performance analysis for specific labels and projects.
•Execute and set up campaigns across social, CTV, programmatic, and other ad platforms.
•Negotiate, plan, and implement traditional media programs with channel partners (out-of-home, print, trade, radio, TV).
•Collaborate with central media and other departments to develop cohesive strategies tied to business outcomes and KPIs.
•Deliver regular performance insights and analyses, manage campaign optimizations, and support financial reconciliation (PO requests, creation, invoice approvals).

Pay and Benefits

Salary: USD 115,000 - 135,000 annually

Perks:Health InsurancePensionLife AssuranceIncome Protection

Key Requirements

•6–8 years of advertising and/or marketing experience with an agency or brand (music industry experience is a plus).
•Strong working knowledge of key ad platforms including Meta, TikTok, Snap, Google Ads, Amazon, and demand-side platforms (DSPs).
•Ability to plan and execute traditional media programs and negotiate across channels.
•Experience with tracking, measurement, and tagging (pixels, events, integrations, GTM).
•Proficiency using reporting and analytics tools such as Adverity, Supermetrics, and Looker Studio, plus MS Office and Canva.

Experience:6-8 yearsMusic industryAdvertisingMarketingDigital advertising

Skills:CommunicationNegotiationSelf-starterAnalyticsCollaboration

Languages:English

Tech Stack:MetaTikTokSnapGoogle AdsAmazonDemand-side platforms (DSPs)Out-of-homeCTVProgrammaticPixelsEventsIntegrationsGTMAdveritySupermetricsLooker StudioMS OfficeCanvaGoogle toolsSpreadsheets

Company Brief

Sony Music

Global recorded music company and artist services organization managing recording, publishing partnerships, and distribution for major and independent artists across diverse genres worldwide.

Industry: Music Industry

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Headquarters: New York, United States

Founded: 1929

Glassdoor: 3.6

Website LinkedIn Glassdoor