Bitpanda

1 day ago

Senior Product Marketing Specialist - Crypto & Advanced Trading

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Own product positioning and go-to-market strategies for crypto and advanced trading offerings, translating product value into compelling, multi-channel campaigns. Track and analyze funnel health and user behavior to drive acquisition, activity, and retention across crypto investor segments. Collaborate with Product, Marketing, Customer Support, and Commercial teams to deliver seamless launches and measurable ongoing initiatives, supported by reporting and analytics frameworks.

Location: Barcelona

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own and execute comprehensive product marketing strategy and value positioning for the crypto and advanced trading product suite.
•Track and analyze funnel health and user behavior across crypto investor segments to boost acquisition, activity, and retention.
•Collaborate cross-functionally with Product, Marketing, Customer Support, and Commercial to deliver go-to-market initiatives and customer engagement programs.
•Design and execute multi-channel campaigns that raise awareness, reinforce trust, and drive deeper engagement.
•Set up reporting and analytics frameworks to measure adoption, retention, and revenue contribution, translating insights into actionable strategies.

Pay and Benefits

Perks:Remote WorkEquityPaid LeaveParental Leave

Key Requirements

•Proven product marketing experience, with fintech/crypto strongly preferred and a focus on crypto products.
•Deep understanding of crypto user behavior and market dynamics, with the ability to simplify complex concepts credibly.
•Data-driven, results-oriented mindset with experience measuring funnel health and campaign performance.
•Strong project management and collaboration skills across product, marketing, and customer-facing teams.
•Exceptional communication and storytelling abilities to differentiate crypto products in a competitive, fast-moving market.

Experience:FintechCrypto

Skills:CommunicationStorytellingProject managementCollaborationData-driven

Languages:English

Company Brief

Bitpanda

Bitpanda is a Vienna-based fintech platform that enables users to buy, sell and invest in cryptocurrencies, stocks, ETFs and other digital assets via a retail-friendly app and brokerage services.

Industry: Trading Platforms

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series C

Headquarters: Vienna, Austria

Founded: 2014

Website LinkedIn

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Bitpanda

1 day ago

Senior Product Marketing Specialist - Crypto & Advanced Trading

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Barcelona

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own and execute comprehensive product marketing strategy and value positioning for the crypto and advanced trading product suite.
•Track and analyze funnel health and user behavior across crypto investor segments to boost acquisition, activity, and retention.
•Collaborate cross-functionally with Product, Marketing, Customer Support, and Commercial to deliver go-to-market initiatives and customer engagement programs.
•Design and execute multi-channel campaigns that raise awareness, reinforce trust, and drive deeper engagement.
•Set up reporting and analytics frameworks to measure adoption, retention, and revenue contribution, translating insights into actionable strategies.

Pay and Benefits

Perks:Remote WorkEquityPaid LeaveParental Leave

Key Requirements

•Proven product marketing experience, with fintech/crypto strongly preferred and a focus on crypto products.
•Deep understanding of crypto user behavior and market dynamics, with the ability to simplify complex concepts credibly.
•Data-driven, results-oriented mindset with experience measuring funnel health and campaign performance.
•Strong project management and collaboration skills across product, marketing, and customer-facing teams.
•Exceptional communication and storytelling abilities to differentiate crypto products in a competitive, fast-moving market.

Experience:FintechCrypto

Skills:CommunicationStorytellingProject managementCollaborationData-driven

Languages:English

Company Brief

Bitpanda

Bitpanda is a Vienna-based fintech platform that enables users to buy, sell and invest in cryptocurrencies, stocks, ETFs and other digital assets via a retail-friendly app and brokerage services.

Industry: Trading Platforms

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series C

Headquarters: Vienna, Austria

Founded: 2014

Website LinkedIn