Senior CRM Specialist

Fever Up
Buenos Aires, Madrid
Workplace: HybridFull timeFunction: Solutions Engineering & Sales EngineeringExperience: 3+ yearsSkills: ["Copywriting","Communication","Analytical thinking","Organization","Proactive mindset"]

Own the activation of customer data to run an end-to-end CRM strategy across email, push notifications, and in-app messaging. Continuously improve multi-channel communications and retention programs using best practices, measurable success metrics, and data-driven reporting. Support lifecycle and segment strategy with a focus on turning first-time users into lifelong fans while collaborating with the CRM Manager and optimizing CRM flows to drive revenue.

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FursaFursa
Fever Up
Fever Up
9 hours ago

Senior CRM Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Own the activation of customer data to run an end-to-end CRM strategy across email, push notifications, and in-app messaging. Continuously improve multi-channel communications and retention programs using best practices, measurable success metrics, and data-driven reporting. Support lifecycle and segment strategy with a focus on turning first-time users into lifelong fans while collaborating with the CRM Manager and optimizing CRM flows to drive revenue.
Location: Buenos Aires, Madrid
Workplace: Hybrid
Employment Type: Full time
Job Function: Solutions Engineering & Sales Engineering
Seniority: Mid level

Key Responsibilities

  • •Manage activation of customer data to execute an end-to-end CRM strategy and communications plan
  • •Refine multi-channel communications and retention strategies to improve customer experience
  • •Define contact strategies and key client segments to improve targeting and CRM effectiveness, supporting the CRM Manager
  • •Ensure campaigns have success metrics that are tracked, analyzed, and reported in weekly/monthly and ad hoc deep dives
  • •Develop CRM flows to drive revenue using consumer behavioral, lifestyle, transactional, and demographic data
Travel: Medium travel

Pay and Benefits

Perks:Health InsuranceGym MembershipLearning BudgetRemote Work

Key Requirements

  • •3+ years of experience in Digital Marketing and CRM for mobile and web environments
  • •Experience with Salesforce Marketing Cloud
  • •Experience using ESPs such as Mailchimp or Sendgrid
  • •Proficient in HTML and able to develop/optimize CRM flows to drive revenue
  • •Strong copywriting skills and experience with A/B testing and dynamic templates
Experience:3+ yearsDigital marketingCRMMobileWeb
Skills:CopywritingCommunicationAnalytical thinkingOrganizationProactive mindset
Languages:English
Tech Stack:Salesforce Marketing CloudMailchimpSendgridHTMLA/B testingDynamic templates

Company Brief

Fever Up
Fever is a global events discovery and ticketing platform that curates and sells experiences, from immersive theatre and pop-ups to concerts and local activities, helping venues and organizers reach audiences worldwide.
Industry: Events & Live Entertainment
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Headquarters: Madrid, Spain
Founded: 2011
WebsiteLinkedIn