Principal, Brand Editorial

DataDog
New York
Workplace: HybridFull timeUSD 153,000 - 204,000 annuallyFunction: Content & Editorial (Writing/Editing)Experience: 8+ yearsSkills: ["Editorial judgment","Stakeholder management","Coaching","Collaboration","Ability to work through ambiguity"]

Own and evolve how Datadog’s brand sounds by setting writing style, tone, and point of view across campaigns, events, web, video, social, and product marketing. Concept and write high-impact brand work, while building reusable voice and messaging systems teams can apply daily. Translate complex technical product realities into clear narratives, and encode the brand voice into AI-enabled writing workflows with prompts, evaluation, and guardrails.

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DataDog
DataDog
1 day ago

Principal, Brand Editorial

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Last checked: 58 minutes agoStatus: Live

Job Summary

Own and evolve how Datadog’s brand sounds by setting writing style, tone, and point of view across campaigns, events, web, video, social, and product marketing. Concept and write high-impact brand work, while building reusable voice and messaging systems teams can apply daily. Translate complex technical product realities into clear narratives, and encode the brand voice into AI-enabled writing workflows with prompts, evaluation, and guardrails.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Sr. Manager level

Key Responsibilities

  • •Define and evolve Datadog’s writing style, tone, and point of view with a consistent quality bar across brand touchpoints.
  • •Concept and write high-impact brand work, including campaigns, videos, launches, and major event experiences.
  • •Build and maintain voice and messaging systems such as style guidance, messaging frameworks, and writing standards.
  • •Design AI-enabled writing workflows by creating prompts, custom skills, evaluation approaches, and guardrails for on-brand drafts.
  • •Partner with Brand, Creative, Product Marketing, Web, and Corporate Communications to establish messaging early and strengthen briefs and production.

Pay and Benefits

Salary: USD 153,000 - 204,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDental401kPaid LeaveGym MembershipRsusEquityParental Leave

Key Requirements

  • •8+ years of writing experience with a portfolio across brand campaigns, voice or messaging systems, long-form storytelling, and concise creative copy.
  • •Experience writing for developer, technical, or enterprise audiences and translating complex technology clearly.
  • •Proven ability to build or significantly shape voice guidelines, messaging frameworks, or writing standards that other people use successfully.
  • •Hands-on creative leadership: you can set direction, exercise editorial judgment, influence partners, and drive work through production.
  • •Technology-curious and comfortable using AI workflows to scale writing standards beyond your own output.
Experience:8+ years
Skills:Editorial judgmentStakeholder managementCoachingCollaborationAbility to work through ambiguity
Tech Stack:AIPrompts

Company Brief

DataDog
Provides a cloud-native monitoring and observability platform that unifies metrics, traces, logs, and security signals to help engineering, operations, and security teams monitor and troubleshoot modern applications and infrastructure.
Industry: Developer Tools
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York, United States
Founded: 2010
Glassdoor
Glassdoor: 4.1
WebsiteLinkedIn