Brand Manager (Outdoor Living Products) (Atlanta, GA, US, 30346)

Lead brand strategy and brand architecture for select outdoor living brands, ensuring consistent expression across touchpoints. Develop and execute marketing plans, go-to-market strategies, and integrated campaigns across digital, social, print, and experiential channels. Conduct market research and competitive analysis to shape brand positioning, value propositions, and product innovation guidance—focused on concrete and masonry applications. Manage budgets and present results to leadership while partnering closely with sales, product, and communications.