Delivery Hero

4 weeks ago

Digital Sales Marketing Executive - EU & TR

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Vendor supply marketing lead responsible for optimizing multi-channel inbound lead generation across Europe and Turkey, balancing paid campaigns with an SEO/organic strategy, and leveraging GEO and AI-driven optimization to improve vendor acquisition for a dual-sided marketplace.

Location: Istanbul

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Manage and execute a balanced inbound mix across paid social and search while overseeing the organic roadmap to drive low-cost vendor leads.
•Optimize localized landing pages, blogs, and signup flows to rank for high-intent B2B search terms across Turkey and the EU, sustaining a healthy top-of-funnel pipeline.
•Structure web content, data, and brand citations so that vendor programs are recommended by AI search engines, LLMs, and conversational bots (GEO).
•Analyze and optimize user journeys across paid and organic entry points; conduct A/B testing to improve lead generation efficiency.
•Collaborate with Sales, Marketing, and Product to optimize the Inbound Lead Generation in a dual-sided marketplace context.

Pay and Benefits

Perks:Health Insurance

Key Requirements

•5+ years of growth marketing experience with a proven track record of managing both paid and organic B2B acquisition channels.
•Deep technical & strategic knowledge of SEO best practices (including on-page, technical, and local SEO nuances across diverse European markets).
•Familiarity with GEO tactics is a strong plus, including content optimization for AI retrieval, structured schema data, and maintaining brand authority in AI-generated search results.
•Data & Budget Ownership: Expert handling of paid performance channels, budget allocation, and ROAS tracking.
•Analytical Mindset: Strong analytical skills to accurately measure experimental impact on lead generation performance.

Experience:5+ yearsDigital marketplacesMarketingB2B

Education:Bachelor's

Skills:CommunicationTeamworkAnalyticalDetail-orientedProactive

Languages:EnglishTurkish

Tech Stack:SEOGEOSchemaAIPaid socialPaid searchContent optimization

Company Brief

Delivery Hero

Global online food-ordering and local delivery platform operating multiple regional brands (e.g., Foodpanda, Glovo, Talabat) across 50–70+ countries, supplying food and quick-commerce deliveries via marketplace and logistics services.

Industry: Online Marketplaces

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Berlin, Germany

Founded: 2011

Glassdoor: 3.4

Website LinkedIn Glassdoor

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Delivery Hero

4 weeks ago

Digital Sales Marketing Executive - EU & TR

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: Istanbul

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Manage and execute a balanced inbound mix across paid social and search while overseeing the organic roadmap to drive low-cost vendor leads.
•Optimize localized landing pages, blogs, and signup flows to rank for high-intent B2B search terms across Turkey and the EU, sustaining a healthy top-of-funnel pipeline.
•Structure web content, data, and brand citations so that vendor programs are recommended by AI search engines, LLMs, and conversational bots (GEO).
•Analyze and optimize user journeys across paid and organic entry points; conduct A/B testing to improve lead generation efficiency.
•Collaborate with Sales, Marketing, and Product to optimize the Inbound Lead Generation in a dual-sided marketplace context.

Pay and Benefits

Perks:Health Insurance

Key Requirements

•5+ years of growth marketing experience with a proven track record of managing both paid and organic B2B acquisition channels.
•Deep technical & strategic knowledge of SEO best practices (including on-page, technical, and local SEO nuances across diverse European markets).
•Familiarity with GEO tactics is a strong plus, including content optimization for AI retrieval, structured schema data, and maintaining brand authority in AI-generated search results.
•Data & Budget Ownership: Expert handling of paid performance channels, budget allocation, and ROAS tracking.
•Analytical Mindset: Strong analytical skills to accurately measure experimental impact on lead generation performance.

Experience:5+ yearsDigital marketplacesMarketingB2B

Education:Bachelor's

Skills:CommunicationTeamworkAnalyticalDetail-orientedProactive

Languages:EnglishTurkish

Tech Stack:SEOGEOSchemaAIPaid socialPaid searchContent optimization

Company Brief

Delivery Hero

Industry: Online Marketplaces

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Berlin, Germany

Founded: 2011

Glassdoor: 3.4

Website LinkedIn Glassdoor