Salesforce

1 week ago

Senior Manager, GTM Product Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Own go-to-market strategy and execution for the Headless 360 platform, translating product roadmap into field-ready messaging, value propositions, and competitive positioning. Lead end-to-end GTM planning, sales programs and plays, and sales enablement content to drive pipeline, seller productivity, and revenue growth. Partner across Product Management, Sales, Field Marketing, Sales Programs, and Demand Generation, influencing execution across a matrixed organization.

Location: Seattle, Indianapolis, Chicago

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Lead end-to-end GTM planning and execution for Headless 360 platform priorities, including new product launches and feature releases.
•Develop integrated GTM frameworks (audience segmentation, messaging architecture, value propositions, and competitive positioning).
•Design and execute sales programs and plays; create sales tools including pitch decks, battle cards, objection handling guides, demo scripts, ROI tools, and one-pagers.
•Lead cross-functional enablement planning and deliver enablement content (launch kits, training materials, certification programs) and success metrics.
•Serve as the GTM lead for platform field-facing programs by aligning stakeholders and presenting results to senior leadership.

Pay and Benefits

Salary: USD 143,400 - 216,900 annually

Perks:Health InsuranceDentalVisionParental Leave401k

Key Requirements

•5+ years of experience in product marketing, GTM, sales enablement, or a closely related field, ideally in enterprise SaaS or cloud software.
•Proven track record designing and executing GTM programs and sales plays that impact pipeline and revenue.
•Deep understanding of B2B sales motions and buyer journeys across the funnel.
•Experience with developer platforms, headless/composable architecture, or API-first products (strongly preferred).
•Strong background in security, trust, governance, and compliance, or the ability to quickly build credibility in this space.

Experience:5+ yearsEnterprise SaaSCloud software

Skills:StorytellingProgram managementData-driven mindsetCommunicationCollaboration

Company Brief

Salesforce

Provides a leading cloud-based customer relationship management (CRM) platform with sales, service, marketing, analytics, and integration tools that empower businesses to manage customer relationships and digital transformation at scale.

Industry: SaaS

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 1999

Glassdoor: 4.1

Website LinkedIn Glassdoor

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Salesforce

1 week ago

Senior Manager, GTM Product Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Seattle, Indianapolis, Chicago

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Lead end-to-end GTM planning and execution for Headless 360 platform priorities, including new product launches and feature releases.
•Develop integrated GTM frameworks (audience segmentation, messaging architecture, value propositions, and competitive positioning).
•Design and execute sales programs and plays; create sales tools including pitch decks, battle cards, objection handling guides, demo scripts, ROI tools, and one-pagers.
•Lead cross-functional enablement planning and deliver enablement content (launch kits, training materials, certification programs) and success metrics.
•Serve as the GTM lead for platform field-facing programs by aligning stakeholders and presenting results to senior leadership.

Pay and Benefits

Salary: USD 143,400 - 216,900 annually

Perks:Health InsuranceDentalVisionParental Leave401k

Key Requirements

•5+ years of experience in product marketing, GTM, sales enablement, or a closely related field, ideally in enterprise SaaS or cloud software.
•Proven track record designing and executing GTM programs and sales plays that impact pipeline and revenue.
•Deep understanding of B2B sales motions and buyer journeys across the funnel.
•Experience with developer platforms, headless/composable architecture, or API-first products (strongly preferred).
•Strong background in security, trust, governance, and compliance, or the ability to quickly build credibility in this space.

Experience:5+ yearsEnterprise SaaSCloud software

Skills:StorytellingProgram managementData-driven mindsetCommunicationCollaboration

Company Brief

Salesforce

Industry: SaaS

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 1999

Glassdoor: 4.1

Website LinkedIn Glassdoor