General Manager, Consumer

Papa
United States
Workplace: RemoteFull timeFunction: Executive & General ManagementExperience: 10+ yearsSkills: ["Executive communication","Collaboration","Leadership","Analytical thinking","Strategic decision-making"]

Lead Papa Consumer’s next growth engine by owning day-to-day strategy and execution across growth, marketing, and operations. Partner with the CEO and executive team on consumer strategy and key decisions, drive customer acquisition and rapid experimentation, and oversee activation, inbound support, and visit success. Translate business needs into technology priorities with Product/Engineering/Design, build and leverage KPI dashboards, and scale a ~10-person consumer team.

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Papa
Papa
2 days ago

General Manager, Consumer

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Lead Papa Consumer’s next growth engine by owning day-to-day strategy and execution across growth, marketing, and operations. Partner with the CEO and executive team on consumer strategy and key decisions, drive customer acquisition and rapid experimentation, and oversee activation, inbound support, and visit success. Translate business needs into technology priorities with Product/Engineering/Design, build and leverage KPI dashboards, and scale a ~10-person consumer team.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Manager level

Key Responsibilities

  • •Own the consumer business: lead day-to-day strategy and execution across growth, marketing, and operations with accountability for overall performance.
  • •Partner with the CEO and executive team on consumer strategy, performance, and key decisions; represent the business in Board discussions as needed.
  • •Drive growth and marketing: own customer acquisition across paid media, in-house marketing, and referral/community channels, and continuously test and optimize channel performance.
  • •Lead consumer operations: oversee activation, inbound support, and visit success by building scalable processes that deliver a strong customer experience.
  • •Shape and scale execution: build and use analytics dashboards and KPI reporting to drive decisions; translate business needs into technology requirements and priorities and oversee cross-functional execution.

Key Requirements

  • •10+ years of experience across general management, marketing, growth, operations, business operations, and/or related leadership roles.
  • •A 0→1 mindset with a track record of building in ambiguous, fast-moving environments.
  • •Experience scaling a consumer business with strong command of customer acquisition, growth marketing, funnel optimization, and unit economics (e.g., CAC, conversion, retention).
  • •Experience leading multiple cross-functional areas and driving execution across growth, marketing, operations, analytics, and technology.
  • •Strong people leadership experience building, developing, and scaling high-performing teams.
Experience:10+ yearsConsumer servicesGrowthBusiness operations
Skills:Executive communicationCollaborationLeadershipAnalytical thinkingStrategic decision-making
Languages:English
Tech Stack:DashboardsFunnel metricsOperating KPIs

Company Brief

Papa
Provides an on-demand platform that connects older adults and families with vetted companions and caregivers for transportation, companionship, household tasks, and remote assistance to support aging-in-place and social connection.
Industry: Elder Care & Home Care
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Headquarters: Miami, United States
Founded: 2017
WebsiteLinkedIn