Senior Product Marketing Manager

Gomotive
United States
Workplace: RemoteFull timeUSD 120,000 - 191,000 annuallyFunction: Marketing & GrowthExperience: 7+ yearsEducation: bachelorsSkills: ["Communication","Storytelling","Presentation","Cross-functional collaboration","Data-driven decision-making"]

Own go-to-market strategy and PLG motions for Motive products, driving competitive positioning, customer acquisition, and growth. Develop and execute GTM plans for launches and feature releases, define messaging and value propositions, and use data and customer insights to refine pricing and strategy. Create sales enablement materials, lead cross-functional campaigns with demand generation and content teams, and act as the voice of the customer to influence product direction.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Gomotive
Gomotive
1 day ago

Senior Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 8 hours agoStatus: Live

Job Summary

Own go-to-market strategy and PLG motions for Motive products, driving competitive positioning, customer acquisition, and growth. Develop and execute GTM plans for launches and feature releases, define messaging and value propositions, and use data and customer insights to refine pricing and strategy. Create sales enablement materials, lead cross-functional campaigns with demand generation and content teams, and act as the voice of the customer to influence product direction.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop and execute go-to-market plans aligned to company objectives and revenue targets.
  • •Drive marketing for product launches and feature releases with cross-functional teams.
  • •Support PLG motions to drive product adoption and growth.
  • •Define positioning, messaging, and value propositions, differentiating AI platform capabilities.
  • •Create sales collateral and collaborate on campaigns that generate awareness and leads.

Pay and Benefits

Salary: USD 120,000 - 191,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionPaid LeaveDisabilityLife Insurance401k

Key Requirements

  • •Bachelor's degree in Marketing, Business, or a related field.
  • •7+ years of experience in product marketing.
  • •Experience with AI-powered SaaS products, SaaS-enabled hardware, agentic/automated workflows, or fintech.
  • •Translate complex technical features into clear customer benefits, messaging, and sales enablement.
  • •Proven ability to drive GTM strategies and build relationships with product and cross-functional teams.
Experience:7+ yearsAI-powered SaaSFintechSaaS-enabled hardwareAgentic workflows
Education:Bachelor's in Marketing, Business, or related field
Skills:CommunicationStorytellingPresentationCross-functional collaborationData-driven decision-making

Company Brief

Gomotive
Provides a cloud-based fleet safety and compliance platform with digital driver logs, vehicle inspection checklists, workflows, and reporting tools to help transportation and delivery fleets improve safety and meet regulatory requirements.
Industry: Supply Chain Technology
Website