Manager, Title, Slate + Brand Marketing - Australia + New Zealand

Netflix
Sydney
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 10+ yearsSkills: ["Analytical thinking","Data-driven decision-making","Collaboration","Leadership","Project management"]

Lead local film, series, and brand campaigns by building integrated 360 strategies from audience and creative planning through media execution. Manage creative and media agencies, partner with a media agency to improve audience identification and performance measurement, and develop learning agendas. Directly execute and optimize paid social across Meta, YouTube, TikTok, and X, while serving as the paid social platform expert and shaping culture-first campaign concepts.

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FursaFursa
Netflix
Netflix
1 month ago

Manager, Title, Slate + Brand Marketing - Australia + New Zealand

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Last checked: 1 hour agoStatus: Live

Job Summary

Lead local film, series, and brand campaigns by building integrated 360 strategies from audience and creative planning through media execution. Manage creative and media agencies, partner with a media agency to improve audience identification and performance measurement, and develop learning agendas. Directly execute and optimize paid social across Meta, YouTube, TikTok, and X, while serving as the paid social platform expert and shaping culture-first campaign concepts.
Location: Sydney
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Lead local film, series, and brand campaigns, conceiving and delivering integrated 360 campaigns from audience/creative strategy through media execution.
  • •Manage and work with creative and media agencies to deliver campaigns.
  • •Serve as the primary liaison for the media agency to improve workflows for audience identification, planning, and performance measurement.
  • •Directly execute, build, and optimize paid social campaigns in-platform across Meta, YouTube, TikTok, and X.
  • •Advise cross-functional partners as the paid social platform expert on audience targeting, platform capabilities, and format specs.

Key Requirements

  • •10+ years in media/paid social buying and planning, including biddable media, audience targeting, full-funnel strategy, and performance KPIs.
  • •Entertainment industry experience (TV, film, gaming, sport) is a plus.
  • •Hands-on proficiency in Meta, TikTok, and YouTube ad management platforms, including channel-specific creative formats.
  • •Analytical and data-driven decision-making in a high-volume, fast-paced environment.
  • •A collaborative leader/project manager mindset for cross-functional partners.
Experience:10+ yearsEntertainmentTVFilmGamingSport
Skills:Analytical thinkingData-driven decision-makingCollaborationLeadershipProject management
Tech Stack:MetaTikTokYouTubeXPaid socialBiddable mediaAudience targetingPerformance KPIs

Company Brief

Netflix
Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.
Industry: Streaming Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Los Gatos, United States
Founded: 1997
Glassdoor
Glassdoor: 4.1
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