Lead, Shopper Insights - Strategic Accounts Grocery
The Kraft Heinz Company
Cincinnati
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 10-12 yearsEducation: bachelorsSkills: ["Leadership","Storytelling","Communication","Influencing","Mentoring"]Senior shopper insights lead responsible for guiding national and regional grocery accounts through advanced analytics, integrating Nielsen/Circana data with loyalty and omnichannel metrics, and advising Sales, Marketing and executive leadership. Shapes long-term growth, leads multi-method research, mentors junior talent, and partners with top grocery retailers to drive category growth and strategic decisions.

