Growth Marketing Manager

HP
Palo Alto
Workplace: OnsiteFull timeUSD 120,000 - 161,800 annuallyFunction: Marketing & GrowthEducation: bachelorsSkills: ["Effective communication","Results orientation","Learning agility","Customer centricity"]

Own integrated growth marketing programs that accelerate engagement, pipeline, and revenue across digital, events, field, and account-based channels. Partner with sales, product marketing, category, and agency teams to improve go-to-market execution, manage funnel health, and run test-and-learn experiments. Use CRM, marketing automation, and analytics to optimize customer journeys, reporting dashboards, and attribution-driven performance measurement in support of HP’s Retail Intelligence narrative.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
HP
HP
4 days ago

Growth Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Own integrated growth marketing programs that accelerate engagement, pipeline, and revenue across digital, events, field, and account-based channels. Partner with sales, product marketing, category, and agency teams to improve go-to-market execution, manage funnel health, and run test-and-learn experiments. Use CRM, marketing automation, and analytics to optimize customer journeys, reporting dashboards, and attribution-driven performance measurement in support of HP’s Retail Intelligence narrative.
Location: Palo Alto
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Develop and execute integrated growth marketing programs across digital, event, field, and account-based channels to drive engagement, pipeline, and revenue.
  • •Partner with sales, field marketing, product marketing, category teams, and agencies to develop and optimize go-to-market programs.
  • •Own the health and performance of the marketing funnel and identify opportunities to improve engagement, conversion, velocity, and pipeline contribution.
  • •Leverage CRM, marketing automation, and analytics platforms to optimize customer journeys, campaign effectiveness, and marketing operations.
  • •Drive a test-and-learn approach through experimentation, audience segmentation, messaging optimization, and performance analysis.

Pay and Benefits

Salary: USD 120,000 - 161,800 annually
Perks:Health InsuranceDentalVisionLife InsuranceEmployee AssistanceFlexible SpendingPaid HolidaysPaid Parental

Key Requirements

  • •4-8 years of experience in growth marketing, demand generation, digital marketing, marketing operations, or related B2B marketing roles.
  • •Develop and execute integrated marketing programs that drive measurable business outcomes.
  • •Strong understanding of B2B marketing funnels, pipeline generation, conversion optimization, and attribution.
  • •Experience working closely with sales teams to support pipeline and revenue goals.
  • •Familiarity with CRM, marketing automation, analytics, and reporting platforms.
Experience:B2B marketingDemand generationDigital marketing
Education:Bachelor's
Skills:Effective communicationResults orientationLearning agilityCustomer centricity
Tech Stack:CRMMarketing automationAnalyticsDashboardsReportingMarketing funnelCustomer journey mapping

Company Brief

HP
Designs and manufactures personal computers, printers, and related supplies, as well as provides software, services, and solutions for consumers and enterprises worldwide.
Industry: Hardware Devices
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Palo Alto, United States
Founded: 1939
Glassdoor
Glassdoor: 3.8
WebsiteLinkedIn