Amazon eTrade Marketing Manager

Stanley Black & Decker
Barcelona
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Analytical skills","Communication","Stakeholder management","Ownership","Team spirit"]

Own the full Amazon sales and e-commerce performance for assigned products and categories, from listing creation to partner-led activation. Analyze market/category importance and work with Amazon Key Account Managers to drive results. Manage key funnel KPIs (glance views, conversion, ASP) using Amazon native tools and SEO/SEA expertise, collaborate with agencies on advertising performance, report weekly POS results, and defend brand presence via Brand Registry.

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Stanley Black & Decker
Stanley Black & Decker
1 day ago

Amazon eTrade Marketing Manager

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Last checked: 2 hours agoStatus: Live

Job Summary

Own the full Amazon sales and e-commerce performance for assigned products and categories, from listing creation to partner-led activation. Analyze market/category importance and work with Amazon Key Account Managers to drive results. Manage key funnel KPIs (glance views, conversion, ASP) using Amazon native tools and SEO/SEA expertise, collaborate with agencies on advertising performance, report weekly POS results, and defend brand presence via Brand Registry.
Location: Barcelona
Workplace: Hybrid
Employment Type: Full time · Permanent
Job Function: Marketing & Growth

Key Responsibilities

  • •Own the full sales cycle on Amazon for assigned market/categories, including listing and partner activation planning.
  • •Analyze market categories to prioritize what matters most and drive performance with Amazon Key Account Managers and cross-functional stakeholders.
  • •Maximize sell-out performance by owning Glance Views, Conversion, and ASP, including planning quantities to manage RepOOS% and executing deals to win share.
  • •Partner with an agency to brief strategic priorities and optimize advertising performance across the funnel, tracking CPM, CTR, CPC, ROAS, and CVR.
  • •Report weekly POS performance using Pareto and 5 Why, and continuously evolve competitive insights and best practices for Amazon e-commerce/digital marketing.

Pay and Benefits

Perks:Health InsuranceDentalLife InsuranceVisionWellness StipendDisability401kEquityPaid Leave

Key Requirements

  • •Strong analytical skills to identify real drivers of performance.
  • •Leverage SEO/SEA knowledge and Amazon native tools (e.g., Vendor Central, Vine, Bundling) to drive conversion and performance.
  • •Excellent written and verbal communication skills in English, and the ability to communicate in the language of the market you represent.
  • •Build and manage budgets, pricing strategies, and ROI analysis.
  • •Ability to manage diverse stakeholders and run multiple projects with strong ownership and prioritization.
Skills:Analytical skillsCommunicationStakeholder managementOwnershipTeam spirit
Languages:English
Tech Stack:AmazonVendor CentralVineBundlingSEOSEABrand Registry

Company Brief

Stanley Black & Decker
Designs and manufactures hand tools, power tools, storage products, and industrial equipment for professional, industrial, and consumer customers. The company also provides engineered fastening, security, and infrastructure solutions through a portfolio of well-known brands.
Industry: Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New Britain, United States
Founded: 2010
Glassdoor
Glassdoor: 3.5
Website