Vice President, Marketing

Doxel
San Francisco
Workplace: HybridFull timeUSD 300,000 - 325,000 annuallyFunction: Executive & General ManagementExperience: 12+ yearsSkills: ["Strategic thinking","Executive communication","Hands-on leadership","Cross-functional collaboration","Bias for action"]

Define and lead Doxel’s category at the intersection of AI and construction, owning positioning, narrative, and market-level storytelling. Build and execute the end-to-end marketing strategy—from product marketing and thought leadership to demand generation, ABM, and field marketing—so sales is enabled with cohesive messaging. Recruit and coach a lean, senior marketing team and partner closely with product, sales, and the executive team to drive pipeline, revenue growth, and category awareness.

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Doxel
Doxel
2 days ago

Vice President, Marketing

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Last checked: 15 hours agoStatus: Live

Job Summary

Define and lead Doxel’s category at the intersection of AI and construction, owning positioning, narrative, and market-level storytelling. Build and execute the end-to-end marketing strategy—from product marketing and thought leadership to demand generation, ABM, and field marketing—so sales is enabled with cohesive messaging. Recruit and coach a lean, senior marketing team and partner closely with product, sales, and the executive team to drive pipeline, revenue growth, and category awareness.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Sr. Director level

Key Responsibilities

  • •Define, name, and lead the category Doxel is creating at the intersection of AI and construction.
  • •Set and execute the overarching marketing strategy aligned to company goals and category-creation objectives.
  • •Own positioning, differentiation, persona messaging, and customer narrative; ensure sales decks, proposals, pricing, and executive narratives reflect cohesive messaging.
  • •Lead corporate marketing and thought leadership to establish Doxel as a thought leader on operational insight, AI adoption, and construction industry change.
  • •Direct demand generation and field marketing for a concentrated, high-value ICP using account-based programs and field motions (e.g., executive dinners, regional forums, user conferences).

Pay and Benefits

Salary: USD 300,000 - 325,000 annually

Key Requirements

  • •12+ years of progressive marketing experience with category creation and executive-level communication that drove measurable business impact.
  • •Build positioning and messaging for multiple stakeholder personas in complex enterprise sales, from field/end users to executive buyers.
  • •Proven experience scaling a go-to-market engine during a significant growth stage.
  • •Hands-on leadership: recruit, coach, and lead a lean but senior marketing team across product marketing, corporate marketing, demand gen, and field marketing.
  • •AI orientation with direct application to marketing operations, including reporting, attribution, or campaign optimization.
Experience:12+ yearsEnterprise B2B SaaSAIConstructionHigh-growth startup
Skills:Strategic thinkingExecutive communicationHands-on leadershipCross-functional collaborationBias for action

Company Brief

Doxel
Provides AI-powered construction monitoring and analytics using autonomous capture (drones/robots), 3D vision, and machine learning to track progress, quality, and productivity, enabling builders and owners to reduce cost overruns and schedule delays.
Industry: Construction Tech
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Funding: Series B
Headquarters: Palo Alto, United States
Founded: 2016
WebsiteLinkedIn