Senior User Acquisition Manager - Growth

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Analytical, experimentation-driven UA Manager responsible for discovering and validating new user acquisition channels beyond core platforms, with a focus on TikTok, Pinterest, X, Snap, and emerging platforms. Drive structured testing, leverage Meta Ads expertise, and collaborate with Data/Product/Creative to optimize funnel performance and ROI across global wellness apps.

Location: Ukraine

Workplace: Remote

Employment Type: Full time

Job Function: Solutions Engineering & Sales Engineering

Seniority: Manager level

Key Responsibilities

•Own the testing and validation of new user acquisition opportunities across channels such as TikTok, Pinterest, X, Snap, Meta, and other emerging advertising platforms.
•Design and execute structured experimentation roadmaps to evaluate new channels, audiences, bidding strategies, campaign structures, creative concepts, funnels, and acquisition approaches.
•Apply deep Meta Ads expertise and best practices to inform testing strategies across both established and emerging channels, while also running experiments on Meta when relevant.
•Build clear testing frameworks and hypotheses, ensuring experiments are statistically sound and generate actionable business insights.
•Conduct deep funnel and cohort analysis (CPI → CPA → ROAS → LTV) to identify performance drivers and assess the scalability of new acquisition opportunities.

Key Requirements

•3+ years of experience in User Acquisition, Growth Marketing, or Performance Marketing for B2C companies.
•Strong hands-on experience managing and optimizing campaigns on Meta Ads, with a deep understanding of platform best practices, campaign structures, audience strategies, bidding approaches, measurement, and scaling methodologies.
•Experience managing campaigns across additional channels such as TikTok, Pinterest, X, Snap, or other emerging acquisition platforms.
•Proven experience designing and executing A/B tests and experimentation frameworks, with the ability to derive actionable insights from results.
•Strong analytical mindset with advanced experience using Tableau (required) and other BI tools such as Looker.

Experience:3+ yearsWellnessMobile apps

Skills:AnalyticalData-drivenProblem-solvingCollaborationCommunication

Languages:English

Tech Stack:TableauLookerAppsFlyerAdjustExcelGoogle Sheets

Company Brief

Welltech

Develops digital wellbeing and health technology solutions aimed at improving employee and consumer wellness through software platforms, monitoring tools, and personalized health programs integrated with corporate wellbeing initiatives.

Industry: Wellness & Preventive Health

Website

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Welltech

4 months ago

Senior User Acquisition Manager - Growth

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Location: Ukraine

Workplace: Remote

Employment Type: Full time

Job Function: Solutions Engineering & Sales Engineering

Seniority: Manager level

Key Responsibilities

•Own the testing and validation of new user acquisition opportunities across channels such as TikTok, Pinterest, X, Snap, Meta, and other emerging advertising platforms.
•Design and execute structured experimentation roadmaps to evaluate new channels, audiences, bidding strategies, campaign structures, creative concepts, funnels, and acquisition approaches.
•Apply deep Meta Ads expertise and best practices to inform testing strategies across both established and emerging channels, while also running experiments on Meta when relevant.
•Build clear testing frameworks and hypotheses, ensuring experiments are statistically sound and generate actionable business insights.
•Conduct deep funnel and cohort analysis (CPI → CPA → ROAS → LTV) to identify performance drivers and assess the scalability of new acquisition opportunities.

Key Requirements

•3+ years of experience in User Acquisition, Growth Marketing, or Performance Marketing for B2C companies.
•Strong hands-on experience managing and optimizing campaigns on Meta Ads, with a deep understanding of platform best practices, campaign structures, audience strategies, bidding approaches, measurement, and scaling methodologies.
•Experience managing campaigns across additional channels such as TikTok, Pinterest, X, Snap, or other emerging acquisition platforms.
•Proven experience designing and executing A/B tests and experimentation frameworks, with the ability to derive actionable insights from results.
•Strong analytical mindset with advanced experience using Tableau (required) and other BI tools such as Looker.

Experience:3+ yearsWellnessMobile apps

Skills:AnalyticalData-drivenProblem-solvingCollaborationCommunication

Languages:English

Tech Stack:TableauLookerAppsFlyerAdjustExcelGoogle Sheets

Company Brief

Welltech

Industry: Wellness & Preventive Health

Website