Marketing Analytics Director

Lead the evolution of the marketing data stack and raise analytical rigor across marketing, partnering with GTM leadership to translate complex data into a roadmap for demand generation and revenue growth. Architect forecasting, dual-track target setting, and predictive models (attribution, MMM, LTV). Build and govern a scalable BigQuery single source of truth, apply causal inference and anomaly analysis, and deploy agentic/automated systems for higher-quality insights and signal over noise.