Speak

1 month ago

Global Creative Strategy Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Lead the global performance creative function, establishing standards, workflows, and learning loops across markets. Own test-and-learn infrastructure, build a creator/UGC engine, manage global agency and in-house studio capabilities, and ensure brand integrity while enabling fast, autonomous market teams.

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Business Operations

Seniority: Manager level

Key Responsibilities

•Build and lead Speak's global creative operating system — shared standards, briefs, workflows, taxonomies, and learning loops — co-developed with market teams, not handed down to them
•Partner with Market Leads and local design teams to raise the performance bar across all 5 current markets and future markets, acting as a thought partner and coach rather than a gatekeeper - your success is measured by how much market creative capability grows, not by central output alone
•Own the test-and-learn infrastructure that connects paid, organic, influencer, and landing pages — surface what's working and make sure those learnings flow across channels and markets
•Build and scale a creator and UGC engine that feeds both organic and paid acquisition
•Own global agency relationships and in-house studio capabilities as the function matures, building hybrid production models that keep output high and costs efficient

Pay and Benefits

Salary: USD 195,000 - 230,000 annually

Equity and Bonus:Equity

Key Requirements

•8+ years in performance and growth creative, ideally in global B2C consumer businesses; traditional background not required; social-native, creator, or agency paths all considered
•Deep fluency in mobile and social-first ad formats — Meta, TikTok, and YouTube in depth
•Proven track record collaborating with creators to produce winning direct-response ads at scale
•Equal parts creative and analytical — you distill content into its building blocks and use data to design testing frameworks that find winning ads
•Hands-on with AI creative tools (Veo3, Sora, Kling or similar) integrated into repeatable production workflows

Experience:8+ yearsMobile advertisingConsumer marketingEdtech

Skills:CreativityProject managementLeadershipCommunicationProblem-solving

Languages:English

Tech Stack:MetaTikTokYouTubeAI creative toolsVeo3SoraKlingUGCCRMSEOASOUA

Company Brief

Speak

Provides conversational English practice through live tutors and AI-enhanced lessons, offering personalized language coaching via mobile and web to help professionals and learners improve speaking skills and workplace communication.

Industry: EdTech

Website

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Speak

1 month ago

Global Creative Strategy Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Business Operations

Seniority: Manager level

Key Responsibilities

•Build and lead Speak's global creative operating system — shared standards, briefs, workflows, taxonomies, and learning loops — co-developed with market teams, not handed down to them
•Partner with Market Leads and local design teams to raise the performance bar across all 5 current markets and future markets, acting as a thought partner and coach rather than a gatekeeper - your success is measured by how much market creative capability grows, not by central output alone
•Own the test-and-learn infrastructure that connects paid, organic, influencer, and landing pages — surface what's working and make sure those learnings flow across channels and markets
•Build and scale a creator and UGC engine that feeds both organic and paid acquisition
•Own global agency relationships and in-house studio capabilities as the function matures, building hybrid production models that keep output high and costs efficient

Pay and Benefits

Salary: USD 195,000 - 230,000 annually

Equity and Bonus:Equity

Key Requirements

•8+ years in performance and growth creative, ideally in global B2C consumer businesses; traditional background not required; social-native, creator, or agency paths all considered
•Deep fluency in mobile and social-first ad formats — Meta, TikTok, and YouTube in depth
•Proven track record collaborating with creators to produce winning direct-response ads at scale
•Equal parts creative and analytical — you distill content into its building blocks and use data to design testing frameworks that find winning ads
•Hands-on with AI creative tools (Veo3, Sora, Kling or similar) integrated into repeatable production workflows

Experience:8+ yearsMobile advertisingConsumer marketingEdtech

Skills:CreativityProject managementLeadershipCommunicationProblem-solving

Languages:English

Tech Stack:MetaTikTokYouTubeAI creative toolsVeo3SoraKlingUGCCRMSEOASOUA

Company Brief

Speak

Industry: EdTech

Website