Junior Marketing Manager - Brand, Event & B2B Marketing

Live Nation Entertainment
Berlin
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 1-2 yearsSkills: ["Communication","Organizational skills","Creativity","Collaboration","Proactive ownership"]

Drive execution of brand strategy across Germany and Austria while supporting Swiss efforts, bringing global campaigns to life locally and ensuring consistent brand presence across all touchpoints. Plan and organize B2B events and activations in collaboration with sales, and create B2B marketing assets such as case studies, white papers, and blog content. Use market/competitor analysis to generate sales-enablement insights, report on initiative success, and coordinate with agencies and creative partners.

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Live Nation Entertainment
Live Nation Entertainment
3 days ago

Junior Marketing Manager - Brand, Event & B2B Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Drive execution of brand strategy across Germany and Austria while supporting Swiss efforts, bringing global campaigns to life locally and ensuring consistent brand presence across all touchpoints. Plan and organize B2B events and activations in collaboration with sales, and create B2B marketing assets such as case studies, white papers, and blog content. Use market/competitor analysis to generate sales-enablement insights, report on initiative success, and coordinate with agencies and creative partners.
Location: Berlin
Workplace: Onsite
Employment Type: Full time · Permanent
Job Function: Marketing & Growth
Seniority: Entry level

Key Responsibilities

  • •Implement and localize global brand strategy, campaigns, and materials for the GSA region, developing complementary local initiatives.
  • •Align with the EMEA Brand Marketing team to ensure consistency with global guidelines and brand standards.
  • •Plan and organize B2B events and initiatives (e.g., industry events, artist and partner activations) in close collaboration with sales teams and senior colleagues.
  • •Create B2B marketing materials and sales collateral (e.g., case studies, white papers, blog content) aligned with content marketing.
  • •Conduct market and competitor analysis, measure/report results of brand and event initiatives, and coordinate with external agencies and service providers.
Travel: Low travel

Key Requirements

  • •First professional experience in marketing (e.g., internships or working student roles or 1–2 years full-time), ideally with exposure to brand, event, or B2B marketing.
  • •Interest in and understanding of planning and supporting events of varying scale.
  • •Understanding of B2B marketing mechanics and openness to collaborating with sales teams.
  • •Good organizational skills and a structured way of working; ability to support multiple campaigns, events, and deadlines.
  • •Fluent German and very good English; plus willingness to travel within the GSA region.
Experience:1-2 yearsEntertainmentLive eventsTicketing
Skills:CommunicationOrganizational skillsCreativityCollaborationProactive ownership
Languages:GermanEnglish
Tech Stack:LinkedInFigma

Company Brief

Live Nation Entertainment
Operates a global live entertainment platform that promotes concerts, manages ticketing, and runs venues and festivals. Connects artists, fans, and brands through large-scale events, sponsorships, and digital ticketing services.
Industry: Events & Live Entertainment
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Beverly Hills, United States
Founded: 2010
Glassdoor
Glassdoor: 3.7
WebsiteLinkedInGlassdoor