Senior Manager Global Price & Discount Strategy (all genders)

HelloFresh
Berlin
Workplace: HybridContractFunction: Strategy & Corporate DevelopmentExperience: 4-6 yearsEducation: mastersSkills: ["Communication","Stakeholder management","Project ownership","Analytical skills","Attention to detail"]

Own global referral incentives and loyalty/retention economics across HelloFresh’s portfolio brands. Drive impact modeling and AB testing end-to-end to optimize discount and incentive strategies, improving customer lifetime value while balancing growth. Partner with local market leadership and teams such as Lifecycle Marketing, Product, and Analytics to set roadmaps, influence senior decision-making, and build scalable pricing/discount playbooks globally.

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HelloFresh
HelloFresh
1 day ago

Senior Manager Global Price & Discount Strategy (all genders)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 19 hours agoStatus: Live

Job Summary

Own global referral incentives and loyalty/retention economics across HelloFresh’s portfolio brands. Drive impact modeling and AB testing end-to-end to optimize discount and incentive strategies, improving customer lifetime value while balancing growth. Partner with local market leadership and teams such as Lifecycle Marketing, Product, and Analytics to set roadmaps, influence senior decision-making, and build scalable pricing/discount playbooks globally.
Location: Berlin
Workplace: Hybrid
Employment Type: Contract · 24 months
Job Function: Strategy & Corporate Development
Seniority: Manager level

Key Responsibilities

  • •Own the conceptualization, execution, and optimization of global referral incentive strategy aligned to business goals and market conditions.
  • •Lead incentive strategy and impact modeling to support an emerging loyalty program and churn prevention initiatives.
  • •Run the full AB testing lifecycle—from hypothesis generation and test setup through post-test analysis—to refine incentive models.
  • •Perform deep-dive analysis to improve global pricing and discount strategies, increasing customer lifetime value while balancing growth with bottom-line outcomes.
  • •Partner with senior leadership and global teams to define strategy roadmaps and establish scalable playbooks across markets.

Pay and Benefits

Perks:PensionRelocationLearning BudgetHealth InsuranceGym MembershipCommuter BenefitsSabbatical Leave

Key Requirements

  • •Master’s degree in Business/Management, Business Analytics, Economics, or a related field.
  • •4–6 years of experience in pricing strategy, consulting, analytics, or subscription-based business models.
  • •Strong analytical skills with advanced Excel; SQL knowledge is a plus.
  • •Proven experience designing and measuring discount strategy effectiveness, including AB testing.
  • •Excellent written and verbal communication, with the ability to lead meetings and present to senior management.
Experience:4-6 yearsSubscription-based business modelAnalyticsAB testingPricing strategy
Education:Master's in Business/Management, Business Analytics, Economics (or related field)
Skills:CommunicationStakeholder managementProject ownershipAnalytical skillsAttention to detail
Languages:German
Tech Stack:ExcelSQLAB testing

Company Brief

HelloFresh
HelloFresh is a meal-kit and food subscription company that delivers fresh ingredients and recipes to consumers, offering convenient home-cooked meals through weekly subscription boxes across multiple international markets.
Industry: FoodTech
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2011
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn