Braze

2 weeks ago

Senior Product Marketing Manager, Orchestration

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Own go-to-market strategy and positioning for orchestration products, translating complex ideas into clear messaging for differentiated buyer and end-user personas. Lead research to identify growth and retention opportunities, craft positioning tied to customer use cases, and partner with BrazeAI product and PMM teams for consistent AI messaging. Drive launches, create campaigns and collateral, educate GTM teams, and serve as a subject matter expert through demos, walkthroughs, and roadmap presentations.

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Own go-to-market strategy and positioning for orchestration products, including understanding buyer personas and end users.
•Conduct market, competitive, and customer research to identify trends, threats, and unmet needs and recommend growth/retention strategies.
•Create clear, differentiated positioning and messaging based on customer use cases and platform capabilities, including orchestration-specific AI messaging.
•Prepare go-to-market content and collateral such as web pages, demo videos, sales decks, webinars, blogs, and customer stories.
•Independently lead product launches and drive adoption through programs, while enabling GTM teams with training and tools.

Pay and Benefits

Salary: USD 109,000 - 163,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVisionPaid LeaveParental LeaveLife InsuranceDisabilityRetirementEquityLearning Budget

Key Requirements

•6+ years of product or solutions marketing experience, preferably in high-growth B2B SaaS.
•Ability to develop strategic go-to-market plans and positioning for complex products.
•Strong technical literacy in AI and marketing automation, including explaining agentic AI and journey orchestration to technical and non-technical audiences.
•Excellent written and verbal communication, with experience crafting and presenting marketing content and collateral.
•Proven track record launching new products/features and driving measurable incremental results in fast-paced environments.

Experience:6+ yearsB2B SaaSB2B marketingEnterpriseSMBAIMarketing automationJourney orchestration

Skills:StorytellingProblem-solvingStrategic thinkingWritten communicationVerbal communication

Languages:English

Tech Stack:AIAgentic AIJourney orchestrationMarketing automationBrazeAI

Company Brief

Braze

Provides a customer engagement platform that helps brands create personalized messaging and lifecycle campaigns across mobile, web, email, and other channels to drive retention, engagement, and revenue.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 100M to 250M

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New York, United States

Founded: 2011

Website LinkedIn

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Braze

2 weeks ago

Senior Product Marketing Manager, Orchestration

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Own go-to-market strategy and positioning for orchestration products, including understanding buyer personas and end users.
•Conduct market, competitive, and customer research to identify trends, threats, and unmet needs and recommend growth/retention strategies.
•Create clear, differentiated positioning and messaging based on customer use cases and platform capabilities, including orchestration-specific AI messaging.
•Prepare go-to-market content and collateral such as web pages, demo videos, sales decks, webinars, blogs, and customer stories.
•Independently lead product launches and drive adoption through programs, while enabling GTM teams with training and tools.

Pay and Benefits

Salary: USD 109,000 - 163,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVisionPaid LeaveParental LeaveLife InsuranceDisabilityRetirementEquityLearning Budget

Key Requirements

•6+ years of product or solutions marketing experience, preferably in high-growth B2B SaaS.
•Ability to develop strategic go-to-market plans and positioning for complex products.
•Strong technical literacy in AI and marketing automation, including explaining agentic AI and journey orchestration to technical and non-technical audiences.
•Excellent written and verbal communication, with experience crafting and presenting marketing content and collateral.
•Proven track record launching new products/features and driving measurable incremental results in fast-paced environments.

Experience:6+ yearsB2B SaaSB2B marketingEnterpriseSMBAIMarketing automationJourney orchestration

Skills:StorytellingProblem-solvingStrategic thinkingWritten communicationVerbal communication

Languages:English

Tech Stack:AIAgentic AIJourney orchestrationMarketing automationBrazeAI

Company Brief

Braze

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 100M to 250M

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New York, United States

Founded: 2011

Website LinkedIn