Director, UX Research

NBC Universal
New York
Workplace: HybridFull timeUSD 175,000 - 200,000 annuallyFunction: Research & Scientific (R&D)Skills: ["Presentation","Storytelling","Stakeholder influence","Judgment","Mentoring"]

Lead user experience research for Peacock by owning and executing a research roadmap across the product lifecycle. You’ll consult with cross-functional partners, design and run qualitative and quantitative studies (prototype tests, diary studies, interviews, surveys), and synthesize insights—including from behavioral data—to drive product decisions. The role also sets methodological standards, mentors researchers, and uses AI-enabled tools to streamline repeatable research workflows.

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NBC Universal
NBC Universal
3 days ago

Director, UX Research

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Last checked: 4 hours agoStatus: Live

Job Summary

Lead user experience research for Peacock by owning and executing a research roadmap across the product lifecycle. You’ll consult with cross-functional partners, design and run qualitative and quantitative studies (prototype tests, diary studies, interviews, surveys), and synthesize insights—including from behavioral data—to drive product decisions. The role also sets methodological standards, mentors researchers, and uses AI-enabled tools to streamline repeatable research workflows.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Research & Scientific (R&D)
Seniority: Director level

Key Responsibilities

  • •Consult and advise cross-functional partners on research questions and select methods and tools.
  • •Own and drive a research roadmap to align stakeholder and product needs with organizational goals.
  • •Conduct research across the product lifecycle using methods such as unmoderated prototype tests, lab studies, online interviews, observational tests, surveys, benchmark studies, and diary studies.
  • •Manage complex schedules across multiple projects to ensure on-time delivery.
  • •Mentor researchers and influence product roadmaps with actionable insights, including leveraging AI-enabled tools and managing external research vendors/agencies.

Pay and Benefits

Salary: USD 175,000 - 200,000 annually
Perks:Health InsuranceDentalVision401kPaid Leave

Key Requirements

  • •10+ years of experience in consumer product research or consumer insights.
  • •Expertise designing, executing, and analyzing qualitative and quantitative research methods (e.g., interviews, surveys, prototype tests, card sorts, diary studies, focus groups).
  • •Proven success using data and insights to influence business decisions and deliver strategic product value through stakeholder influence.
  • •Ability to manage multiple projects while leading broader initiatives.
  • •Familiarity with behavioral data analytics and working with data science and analytics teams, including adapting research methods for measurement and reporting.
Experience:Consumer insightsMediaEntertainmentStreamingBehavioral analytics
Skills:PresentationStorytellingStakeholder influenceJudgmentMentoring
Languages:English
Tech Stack:AI-enabled toolsData visualizationBehavioral data analytics

Company Brief

NBC Universal
NBCUniversal is a global media and entertainment company producing and distributing film, television, news, sports and streaming content, and operating theme parks and consumer experiences across a portfolio of well-known brands including NBC, Universal Pictures and Peacock.
Industry: Film & Television
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: New York City, United States
Founded: 2004
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