VP, Product Marketing

EvenUp
United States
Workplace: RemoteFull timeUSD 250,000 - 320,000 annuallyFunction: Marketing & GrowthExperience: 12+ yearsSkills: ["Communication","Strategic thinking","Cross-functional leadership","Mentorship","Analytical thinking"]

Define and lead the GTM narrative for EvenUp’s AI-powered legal solutions, translating complex technical advances into clear, high-conversion messaging for law firms. Own product marketing strategy across segments, drive launch cycles with adoption and revenue impact, and partner with Sales on enablement, competitive positioning, and customer evidence. Use market and user signals to influence roadmaps while scaling and mentoring a high-performing product marketing team.

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EvenUp
EvenUp
1 day ago

VP, Product Marketing

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Last checked: 13 hours agoStatus: Live

Job Summary

Define and lead the GTM narrative for EvenUp’s AI-powered legal solutions, translating complex technical advances into clear, high-conversion messaging for law firms. Own product marketing strategy across segments, drive launch cycles with adoption and revenue impact, and partner with Sales on enablement, competitive positioning, and customer evidence. Use market and user signals to influence roadmaps while scaling and mentoring a high-performing product marketing team.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Director level

Key Responsibilities

  • •Own and execute the product marketing strategy, evolving positioning and the GTM plan as the product scales.
  • •Partner with EPD leadership to drive launch cycles for new features and platform products, focusing on adoption metrics and revenue impact.
  • •Partner with Sales to develop sales enablement content, competitive positioning, and customer evidence programs to accelerate deal velocity.
  • •Analyze market and user signals to inform the product roadmap with customer pain points at the center.
  • •Scale and mentor the product marketing team to deepen cross-functional partnership between Marketing, Product, and Sales.

Pay and Benefits

Salary: USD 250,000 - 320,000 annually
Perks:Health InsuranceDentalVision401kRrspPaid LeavePaid ParentalHome Office

Key Requirements

  • •12+ years of product marketing experience, including scaling high-growth B2B SaaS organizations.
  • •Experience leading product marketing for AI-native or other technical products with complex workflows.
  • •Proven ability partnering with Sales leadership to align GTM and drive measurable revenue growth.
  • •Ability to translate technical capabilities into clear, concise messaging for non-technical users.
  • •Strong influence of executive leadership and navigation of complex cross-functional environments.
Experience:12+ yearsB2B SaaSAI-nativeTechnical productsLegal-tech
Skills:CommunicationStrategic thinkingCross-functional leadershipMentorshipAnalytical thinking
Tech Stack:AI

Company Brief

EvenUp
Develops an AI-powered Claims Intelligence Platform for personal injury law firms that automates document generation, reviews medical records, and streamlines workflows to help firms settle cases faster and secure fairer client outcomes.
Industry: LegalTech
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2019
Glassdoor
Glassdoor: 3.1
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