Workday

1 week ago

Senior Manager, GTM Strategy and Planning

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Lead go-to-market strategy design and integrated business planning for Workday’s Global Customer Operations. Drive mid-to-long-term evolution of the GTM model, including structure, segmentation, coverage, and routes to market. Operationalize AI-driven GTM motions across Sales, RevOps, Marketing, and Product, and establish KPIs, ROI measurement, and experimentation frameworks. Use data models, scenario analyses, and AI/ML/LLM workflows to validate GTM hypotheses and scale globally.

Location: Atlanta, Chicago, Denver

Workplace: Hybrid

Employment Type: Full time

Job Function: Strategy & Corporate Development

Seniority: Sr. Manager level

Key Responsibilities

•Lead GTM strategy design for growth initiatives across new offerings, business models, and ecosystem plays, including positioning, packaging, pricing, and selling AI capabilities.
•Architect mid-to-long-term evolution of the GTM model by optimizing structure, segmentation, coverage models, and routes to market.
•Design and operationalize AI-driven GTM motions (e.g., intelligent prioritization, next-best-action plays, guided selling, persona-based outreach) with partner teams.
•Establish KPIs and diagnostic frameworks to measure impact, adoption, and ROI, tracking progress and ensuring accountability for outcomes.
•Build data models, scenario analyses, and experimentation frameworks to evaluate GTM hypotheses using AI/ML models and LLM-based workflows where appropriate.

Pay and Benefits

Salary: USD 148,000 - 222,000 annually

Equity and Bonus:Equity

Key Requirements

•8+ years of experience in Enterprise SaaS GTM strategy and/or management consulting focused on Sales/GTM engagements in technology companies.
•5+ years taking a GTM strategy from design to pilot to global scale, including structuring experiments and iterating based on results.
•8+ years hands-on experience with GTM and data platforms/tools (e.g., Salesforce, Clari, Snowflake, Sigma) and comfort using data with Python and/or SQL.
•Experience structuring or operationalizing AI-driven workflows for GTM use cases is strongly preferred.
•Strong analytical and financial modeling skills, with the ability to communicate executive-level narratives and influence senior stakeholders.

Experience:Enterprise SaaSGTMManagement consultingTechnology companies

Skills:Strategic thinkingProblem-solvingCommunicationExecutive presenceCross-functional collaboration

Tech Stack:SalesforceClariSnowflakeSigmaPythonSQLAI/MLLLMA/B tests

Company Brief

Workday

Provides cloud-based enterprise applications for human capital management, financial management, payroll, and analytics. Delivers unified HR and finance software suites to large organizations, enabling workforce planning, talent management, payroll, and financial reporting.

Industry: HR Tech

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Pleasanton, United States

Founded: 2005

Website LinkedIn

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Workday

1 week ago

Senior Manager, GTM Strategy and Planning

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Location: Atlanta, Chicago, Denver

Workplace: Hybrid

Employment Type: Full time

Job Function: Strategy & Corporate Development

Seniority: Sr. Manager level

Key Responsibilities

•Lead GTM strategy design for growth initiatives across new offerings, business models, and ecosystem plays, including positioning, packaging, pricing, and selling AI capabilities.
•Architect mid-to-long-term evolution of the GTM model by optimizing structure, segmentation, coverage models, and routes to market.
•Design and operationalize AI-driven GTM motions (e.g., intelligent prioritization, next-best-action plays, guided selling, persona-based outreach) with partner teams.
•Establish KPIs and diagnostic frameworks to measure impact, adoption, and ROI, tracking progress and ensuring accountability for outcomes.
•Build data models, scenario analyses, and experimentation frameworks to evaluate GTM hypotheses using AI/ML models and LLM-based workflows where appropriate.

Pay and Benefits

Salary: USD 148,000 - 222,000 annually

Equity and Bonus:Equity

Key Requirements

•8+ years of experience in Enterprise SaaS GTM strategy and/or management consulting focused on Sales/GTM engagements in technology companies.
•5+ years taking a GTM strategy from design to pilot to global scale, including structuring experiments and iterating based on results.
•8+ years hands-on experience with GTM and data platforms/tools (e.g., Salesforce, Clari, Snowflake, Sigma) and comfort using data with Python and/or SQL.
•Experience structuring or operationalizing AI-driven workflows for GTM use cases is strongly preferred.
•Strong analytical and financial modeling skills, with the ability to communicate executive-level narratives and influence senior stakeholders.

Experience:Enterprise SaaSGTMManagement consultingTechnology companies

Skills:Strategic thinkingProblem-solvingCommunicationExecutive presenceCross-functional collaboration

Tech Stack:SalesforceClariSnowflakeSigmaPythonSQLAI/MLLLMA/B tests

Company Brief

Workday

Industry: HR Tech

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Pleasanton, United States

Founded: 2005

Website LinkedIn