Creative Director, Brand & Content (remote)

Smartly
New York
Workplace: RemoteFull timeUSD 120,000 - 180,000 annuallyFunction: Content & Editorial (Writing/Editing)Skills: ["Communication","Presentation","Collaboration","Creative direction","Stakeholder management"]

Lead Smartly’s Brand & Content creative vision by managing a team of designers and developing distinctive campaign concepts across content, events, digital experiences, and marketing initiatives. Provide clear creative direction from brief to final execution, ensure consistency and quality of Smartly’s visual identity, and partner with Brand, Content, Product Marketing, Communications, and others to translate business goals into engaging visual storytelling.

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Smartly
Smartly
3 days ago

Creative Director, Brand & Content (remote)

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Last checked: 10 hours agoStatus: Live

Job Summary

Lead Smartly’s Brand & Content creative vision by managing a team of designers and developing distinctive campaign concepts across content, events, digital experiences, and marketing initiatives. Provide clear creative direction from brief to final execution, ensure consistency and quality of Smartly’s visual identity, and partner with Brand, Content, Product Marketing, Communications, and others to translate business goals into engaging visual storytelling.
Location: New York
Workplace: Remote
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Director level

Key Responsibilities

  • •Lead, coach, and develop a team of designers to build an environment for growth and high performance.
  • •Develop creative concepts and campaigns that strengthen the brand and connect with target audiences.
  • •Provide clear creative direction and feedback throughout the process, from brief through final execution.
  • •Partner cross-functionally to translate business objectives into compelling creative solutions and elevate visual identity across channels.
  • •Review and approve creative work, establish creative processes and workflows, and stay current on design, advertising, and cultural trends.

Pay and Benefits

Salary: USD 120,000 - 180,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVision401kEquityLearning BudgetParental Leave

Key Requirements

  • •Experience leading and developing creative teams, including direct people management responsibilities.
  • •Strong background in graphic design, brand design, visual communication, or a related creative discipline.
  • •Experience as a conceptual Art Director with a portfolio demonstrating strong campaign thinking and creative problem-solving.
  • •Ability to translate strategy, messaging, and business goals into engaging creative concepts and visual storytelling.
  • •Deep understanding of typography, layout, visual systems, and brand identity, plus strong communication and collaboration skills.
Experience:Consumer brandsB2C marketingTechnologySaaSHigh-growth
Skills:CommunicationPresentationCollaborationCreative directionStakeholder management

Company Brief

Smartly
Provides a cloud-based advertising automation platform that helps brands and agencies create, manage, and optimize scalable social and digital ad campaigns across channels with creative and measurement tools.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Helsinki, Finland
Founded: 2013
WebsiteLinkedIn