Growth Marketing Manager

Zello
Austin
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 4-7 yearsSkills: ["Problem-solving","Stakeholder collaboration","Ownership","Analytical thinking"]

Own enterprise demand generation end to end, turning defined target accounts into predictable pipeline and sales-accepted opportunities. Build and run account-based campaigns, lead scoring and routing in HubSpot, and run integrated campaigns across paid, web, lifecycle email, and events with trusted pipeline attribution. Partner with account executives to improve handoffs and pipeline quality, reporting performance monthly with spend, cost per opportunity, and pipeline contribution.

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Zello
Zello
3 days ago

Growth Marketing Manager

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Last checked: 8 hours agoStatus: Live

Job Summary

Own enterprise demand generation end to end, turning defined target accounts into predictable pipeline and sales-accepted opportunities. Build and run account-based campaigns, lead scoring and routing in HubSpot, and run integrated campaigns across paid, web, lifecycle email, and events with trusted pipeline attribution. Partner with account executives to improve handoffs and pipeline quality, reporting performance monthly with spend, cost per opportunity, and pipeline contribution.
Location: Austin
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own enterprise demand generation strategy, execution, and the pipeline number it produces.
  • •Build target account lists with sales leadership and run account-based campaigns to penetrate them.
  • •Design lead scoring and routing in HubSpot and iterate based on conversion performance.
  • •Translate positioning into integrated campaigns across paid media, website, lifecycle email, and events.
  • •Partner with account executives on pipeline quality and follow the inbound-to-sales handoff, including reporting performance monthly.

Pay and Benefits

Perks:Equity

Key Requirements

  • •4–7 years in B2B growth or demand generation as an individual contributor.
  • •Experience owning a pipeline number end to end, with clear understanding of how you moved it.
  • •Have built demand generation programs from target definition through sales-accepted opportunities.
  • •Have run account-based campaigns against a named list and can show engagement and meetings produced.
  • •Work hands-on in HubSpot (or comparable marketing automation) to build workflows, scoring, and reporting.
Experience:4-7 yearsB2BDemand generationEnterpriseAccount-based marketing
Skills:Problem-solvingStakeholder collaborationOwnershipAnalytical thinking
Tech Stack:HubSpotPaid mediaWebEmailEventsLifecycle emailWorkflowsLead scoringReporting

Company Brief

Zello
Provides a push-to-talk (PTT) voice messaging platform and real-time communication apps for frontline teams and communities, enabling instant voice communication over cellular and Wi-Fi networks.
Industry: SaaS
Company Size: Medium (51 to 250 employees)
Growth: Established Company
Headquarters: Austin, United States
Founded: 2007
WebsiteLinkedIn